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AUDIOVISUAL BIT 2018 – OVERVIEW

Thu 05, 07 2018

Source- IFEMA (Audiovisual BIT)
Source- IFEMA (Audiovisual BIT)

From the 8th to the 10th of May 2018, Audiovisual BIT 2018 show was celebrated in Madrid gathering leading manufacturers, distributors and service companies related to both what has been traditionally considered as the broadcast, the film industry and the new media production and distribution contents. This trade show gathers professionals in broadcast and audiovisual technology industries in an event where innovation plays the main role. Nowadays is the only Broadcast-centric trade show in the Spanish market and is celebrated every other year.

Audiovisual BIT has boosted this year a more complete cycle of conferences with speakers of greater status than in previous editions covering topics such as Production Trends and New Business Models - Audiovisual BIT Case Study Click To Tweet

Source: VSN

However, this trade show has been experiencing less attendance in the last years. That is why the organization is working in new ways to attract more professionals and relevant people to this event. Therefore, Audiovisual BIT has boosted this year a more complete cycle of conferences with speakers of greater status than in previous editions covering topics such as Production Trends and New Business Models, “The Journalism Innovation Hub” by RTVE or “The use of the Virtual Reality in the Tourism industry”.

Thus, the Exhibitor Forum was a program of business presentations to be held throughout the show starring the most important and innovative achievements in the industry in different areas. This program of lectures, offered in a specific area of the exhibition, allowed the visitors to have a different approach to the challenges of their situation and share their experiences about their professional efforts. Besides, there was a space of start-up companies so that they can be incorporated to the industry and to the event. Unfortunately, it has not had a big success and the impact has been really limited throughout the trade show.

This program of lectures, offered in a specific area of the exhibition, allowed the visitors to have a different approach to the challenges of their situation and share their experiences - Audiovisual BIT Case Study Click To Tweet

VSN
Source: VSN

Finally, the main topics that the professionals visiting the exhibitors had the chance to know first-hand were 4K, HDR, artificial intelligence, Cloud solutions and content management and workflows.

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