Radio broadcasters face the challenge of providing talent with remote access to the tools and systems needed to keep stations running and on-air. Today’s distributed operations and remote requirements demand a robust, flexible, scalable, and user-friendly automation system to keep listeners engaged around the clock. WO Automation for Radio supports all operating models – live-assist, fully automated, and everything in between – making it easy for broadcasters of any size to deliver compelling news, sports, and music programming, even while taking operations fully remote.
WO Automation for Radio allows you to:
- Access the entire in-studio experience remotely, from home or on-the-go
- Leverage talent and content across stations and markets
- Increase efficiency by integrating with other systems you use every day
Other products from this company:
WO Ad eXchange
WO Analytics
WO Automation for Radio
WO Marketplace
WO Media Sales
WO Network
WO On Demand
WO Payments Suite
WO Program
WO Sales Console
WO Streaming
WO Traffic
WO Ad eXchange
The audience for digital audio is growing exponentially but publishers and sales teams struggle to fully monetize their valuable listener communities. At the same time, brands and agencies increasingly look to secure inventory quickly and at scale with programmatic marketplaces.
WO Ad eXchange helps publishers automate ad transactions, while allowing buyers to efficiently aggregate and purchase audio inventory. With advanced targeting and support for both publisher-direct sales and real-time bidding, WO Ad eXchange provides access to new demand for inventory, increasing overall yield for sellers.
WO Analytics
WO Analytics provides business intelligence specific to the local TV and radio industries, consolidating all relevant data from both WideOrbit and third-party systems within a single analytics platform. A unified view across channels, markets, and platforms makes it simple for any user to analyze business performance, spot inefficiencies, and pinpoint new revenue opportunities.
- Built for Media: Pre-built media analytics solution that can be customized and deployed quickly
- Single Source of Truth: Combines relevant data, down to the spot level, from multiple WideOrbit and third-party sources into a single data lake
- Immediately Actionable Data: Access pre-built dashboards to help your organization analyze business performance, spot inefficiencies, and pinpoint new revenue opportunities
- Accessible and Flexible: Drill down and share data with just a few clicks from any device Seamlessly integrates with WideOrbit’s ad traffic management system, WO Traffic
WO Automation for Radio
Radio broadcasters face the challenge of providing talent with remote access to the tools and systems needed to keep stations running and on-air. Today’s distributed operations and remote requirements demand a robust, flexible, scalable, and user-friendly automation system to keep listeners engaged around the clock. WO Automation for Radio supports all operating models – live-assist, fully automated, and everything in between – making it easy for broadcasters of any size to deliver compelling news, sports, and music programming, even while taking operations fully remote.
WO Automation for Radio allows you to:
- Access the entire in-studio experience remotely, from home or on-the-go
- Leverage talent and content across stations and markets
- Increase efficiency by integrating with other systems you use every day
WO Marketplace
WO Media Sales
In a constantly evolving media landscape, sales teams are perpetually challenged to generate multi-platform proposals quickly. Inaccurate or outdated information and inefficient workflows can slow execution time while siloed sales systems add excessive complexity.
WO Media Sales empowers TV advertising sales teams to build both linear and digital proposals by leveraging real-time account information, inventory availability, audience research, and delivery metrics. Your teams will have the ability to efficiently construct and submit orders to WO Traffic, as well as post ratings information against orders.
WO Media Sales allows you to:
- Improve efficiency by creating proposals for multiple markets, properties, and media types on a single order and submit to WO Traffic in real time
- Reduce risk by analyzing current and historic sales data to optimize pricing, placement, and programming decisions, and post orders against ratings and impressions data to manage campaign commitments
- Turn research into revenue by building trend and audience composition reports with ratings data, including the ability to create custom time blocks for detailed market reports
WO Network
WO Network simplifies every aspect of network ad sales and commercial operations, from proposals and planning, to deal maintenance, stewardship, and billing. With accurate inventory and revenue accounting for all ad types, WO Network is the cornerstone of your growing sales and commercial operations, empowering users to sell with confidence, reduce liability, and improve efficiency by automating and centralizing operations across properties and media types.
WO On Demand
WO On Demand is a cloud-based, SaaS platform that simplifies management, monetization, and measurement for on-demand audio content, including podcasts. With dynamic server-side ad insertion, robust ad templates, podcast hosting, download/impression/revenue reporting, broadcast-to-podcast functionality, a dynamic RSS engine, and powerful programmatic capabilities, WO On Demand includes everything audio publishers need to drive revenue.
WO On Demand can also be paired with WO Streaming to provide side-by-side management of your digital audio inventory across channels, and with WO Ad eXchange to provide holistic yield optimization across your direct sold and programmatic channels.
WO Payments Suite
WO Payments Suite helps media finance teams automate order-to-cash processes to improve both efficiency and accuracy. The result is increased on-time payments, improved cash flow, and reduced operating costs.
Purpose-built for the media industry, WO Payments Suite is more than just a payment portal, extending automation throughout the entire accounting cycle to save both time and money by reducing manual effort and associated errors. WO Payments Suite’s robust cash application, lockbox, and treasury reconciliation tools will enable you to go from order-to-cash fast.
WO Payments Suite offers:
- Streamlined collections: Support for online payment processing means you can say goodbye to paper checks and payments by email, fax, or phone
- Direct cash application: Direct API Lockbox technology provides fast, secure, accurate, and timely payment posting
- Intuitive Buyer Payment Portal: Easy self-serve payment options improve client adoption, minimizing collections efforts to improve efficiency and increase client (buyer) satisfaction/useability
- Increased Security and Compliance: Keep your clients’ personally identifiable information (PII) data safe with full PCI-DSS compliance
- Traffic System Integration: Seamless data synchronization with WO Traffic and WO Network improves accuracy by ensuring every payment is automatically associated with the correct client and invoice
- Flexible Workflows: Supports centralized and decentralized business models, with customizable workflows to eliminate redundant effort and save your team time
- Cloud Based: Secure, 24/7 remote access from anywhere, on virtually any device, with automatic software updates – no hardware to buy or support
- Improve Your Customers’ Experience: WO Payments Suite provides a positive customer experience, with single sign-on, access to all related invoices, historical payment data, and the ability to set-up recurring payments
WO Program
WO Program manages the distribution and access of content on any platform – whether linear or digital. Manage content across channels and platforms from production and acquisition through rights, scheduling, and transmission. WO Program integrates with WideOrbit and third-party solutions to simplify workflow and share rich data across the organization.
- Streamline Workflows with Centralized Scheduling Tools
- Efficiently manage network and affiliate scheduling across properties and time zones. Align linear and non-linear scheduling across platforms.
- Enforce Compliance Across Properties and Platforms
- Utilize flexible exhibition windows, rights and restrictions across linear and non-linear schedules and associated reporting.
- Optimize Content, Information and Data Flow
- Make timely business decisions with immediate access to program information. Ensure data is updated and available across the organization.
WO Sales Console
Media transactions have become increasingly complex, with sales teams juggling disparate systems to manage avail requests, proposals, orders, revisions, and makegoods. The resulting inefficiencies, including the inability to effectively price across multiple channels and limited visibility across demand, can overcomplicate inventory management and stall revenue growth.
The process to request local spot TV inventory, send back avails and pricing, negotiate and tweak details, secure the deal, and provide proof-of-performance reporting, is long, manual, tedious and filled with opportunity for human error. WO Sales Console is a comprehensive solution to increase overall speed and efficiency, allowing stations to simplify the steps involved without compromising control.
WO Streaming
The exponential growth of mobile devices, allowing for 24/7 connection, has been a boon to streaming digital audio. To profitably tap into this growing audience, publishers need the ability to manage distribution and monetization from the office, from home, or while on-the-go.
WO Streaming helps broadcasters monetize streaming digital content via direct-sold campaigns, as well as through WideOrbit’s ad sales partners and our programmatic digital audio platform. Our solution makes it simple to drive revenue, expand listenership, and extend content from linear broadcast to digital audio platforms.
WO Traffic
WO Traffic is an end-to-end solution built for the changing local landscape, providing a solid foundation from which stations can manage, execute, and scale ad sales both today and into the future. Even the largest ownership groups can leverage new revenue streams by unifying station operations on a shared technology infrastructure, one that provides a single system of record and that offers integrated solutions to drive efficiencies, reduce costs, and maximize revenue.
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Related Products:
WO Automation for Radio
Etere Radio Live
nxtedition
WO Automation for Radio
Radio broadcasters face the challenge of providing talent with remote access to the tools and systems needed to keep stations running and on-air. Today’s distributed operations and remote requirements demand a robust, flexible, scalable, and user-friendly automation system to keep listeners engaged around the clock. WO Automation for Radio supports all operating models – live-assist, fully automated, and everything in between – making it easy for broadcasters of any size to deliver compelling news, sports, and music programming, even while taking operations fully remote.
WO Automation for Radio allows you to:
- Access the entire in-studio experience remotely, from home or on-the-go
- Leverage talent and content across stations and markets
- Increase efficiency by integrating with other systems you use every day
Etere Radio Live
Fully integrated, cost effective, and user friendly, Etere makes radio broadcasting attainable with Radio Live. Managing audio and visual radio with the latest IP technology, Radio-Live is Etere’s solution to fuss free radio and radio on video broadcasting.
Radio Live makes radio broadcasting easy. Each aspect of radio broadcast has been perfectly virtualised on a intuitive, user friendly interface and supported by a 24 hour support center. With Radio Live, you can present radio programs in multiple video formats and platforms including smartphones, tablets, web browsers and smart TVs. Etere Radio-Live manages live video based on IP technology, featuring pre-set playlists, unlimited preview of audio and video, interface with GPI, control surfaces and serial controllers.
Create, prepare and present content for Radio, TV, Web, and Mobile, with Radio Live's integrated system. Fit to ingest and produce content, Radio Live is intended to be a complete solution that is able to complete all aspects of radio broadcast. Built on the guidance of industry professionals, Radio Live is perfect for big broadcasters to organise your tracks, build stacks, and schedule multiple channels. Equipped to create graphics to wow your audience, enhance your visual radio streams by making easy 2D and animated graphics fit for broadcast. Shape logos, crawls, animations, and customise your streams however you want. Even create Picture-in-Picture effects with up to 8 layers of video.
The system is fully connected through IP, and is powered by NDI technology. The software only system brings out its full potential with NDI by making your streams stronger, faster, and better.
Key Features Etere Radio-Live can make live, instant changes to your broadcast, and schedule advertisements with customisable graphics, for a single track or the entire channel. The flexible manipulation of media item playback, simultaneous previews, and high degree of control over characteristics and specifications of the output allow you to make the most out of your broadcasts.
■ Instant player
■ Preview and quick edits
■ Inbuilt playback automaton
■ Unlimited simultaneous previews
■ High degree of control over characteristics and specifications of the output
■ Media material instant playback
■ Simultaneous broadcasting
■ TCP/IP/Gpio (matrix, switches, audio processors, video processors, remote control) and serial connection
■ Manage direct and live streaming
