IABM Future Trends Channel

An online launch pad for innovation with a packed agenda of presentations that explore up-and-coming technology and business trends and how they will segue from today’s environment.




Virtual Week
Cloud & Virtualization

The coronavirus pandemic has significantly accelerated the move to the cloud that was already underway. The leading BaM Content Chain® segments are Manage and Publish, but adoption is accelerating in every segment.

The Virtual Week will focus on everything related to cloudification and dematerialization of media operations, including innovative technology solutions to address social distancing, at-home production and distributed media workflows. Are we now heading all the way into the cloud and remote models? What are the technologies that are already enabling this move – and what’s coming next?


IABM Future Trends Live Cloud Event


IABM Future Trends Live Delivery

This live panel session will focus on cloudification and dematerialization of media operations, including innovative technology solutions to address social distancing, at-home production and distributed media workflow.

We will be asking our panelists about how they have drastically shifted their risk preferences regarding moving to cloud-based operations along with the challenges that remain to be addressed for media technologists in cloud-based operations in production.

Hear from our experts about whether the industry still needs to develop when it comes to streamlining multi-cloud workflows and what the primary delivery mechanism will become as we emerge from the pandemic.

Finally, we will hear how these companies have changed their development practices with a greater focus on speed.


IABM Cloud Adoption Trends report

The IABM Cloud Adoption Trends report, supported by Net Insight, is built on feedback from end-user Broadcast and Media companies and gives a clear indication of the unstoppable move to cloud across every segment of the BaM Content Chain®. This shift has been accelerated by the coronavirus pandemic: cloud has rapidly moved from being seen as ‘too risky’ by some organizations to becoming the natural way to mitigate the effects of mandatory remote working

Adapt report

IABM Adapt for Change report

This report identifies major drivers of change in media technology business models including the move to next-generation content chains, flexible technology business models and collaborative technology business models. The primary purpose of this report is to enable companies to understand the effects of these changes on their businesses to transform these into opportunities. 


View our showcase of over 40 on-demand presentations below.

Virtual work environments have become the new norm. As such, cloud systems are playing catch up to support this new and ever changing world. Tools and technologies that were a “future” consideration for companies are now being implemented as quickly as possible. The future is here. Michelle Maddox with Imagine Products will discuss where to begin when searching for a cloud system. She will give helpful definitions and key features, including security and management, as well as audit trails and VIEW PRESENTATION
Right when you thought you’d mastered every acronym in the broadcast space, along comes NMOS. If you’re even contemplating a move to IP, you’ll want to add this four-letter word to your vocabulary. NMOS is the great simplifier to building IP production facilities based on SMPTE 2110 infrastructure. So join Imagine’s IP Standards Guru John Mailhot for a quick skill-up on these hardworking specifications that could save you weeks of heavy lifting on your IP deployment. VIEW PRESENTATION
Andreas Gerlach, Field Application Engineer at G&D, introduces the RemoteAccess-CPU, which lets you integrate virtual machines into existing KVM matrix installation. VIEW PRESENTATION
Iris Media Platform is the industry-leading native format media player and quality control solution. It enables true, frame-accurate playback of mastered and encoded content with the broadest range of support for audio / visual formats and codecs. VIEW PRESENTATION
Cloud v on-prem v hybrid. Remote/home v office. Virtual v physical. So many choices, but what’s the right decision? Which storage you should invest in has suddenly become a lot more complicated. The way people work and share assets has changed forever. There’s more than one cloud. GB Labs discuss why we’ve gone back 15-20 years and discuss the virtues offered by the future, but in a sustainable, economic and environmental manner. VIEW PRESENTATION
Cloud technology brings high expectations for our industry especially in terms of scalability, reusability and remote access. But deploying a full public cloud solution still comes with its set of challenges. Through real-world use cases, we’ll show how broadcasters and content creators can make their way around and across the current barriers of the cloud, by leveraging other emerging technologies or by deploying hybrid models that serve to fulfill their desire for more future-ready production infrastructures. VIEW PRESENTATION
The coronavirus crisis has raised unprecedented challenges for businesses in every sector. But there’s a silver lining for broadcasters and media producers: the social distancing imperative has propelled the development of advanced remote production techniques. Key among these is the growing ecosystem of encoders and decoders, cameras, content delivery networks, and other solutions that support Haivision’s open-source Secure Reliable Transport (SRT) protocol. Learn how SRT will revolutionize broadcast and media production amid COVID-19 and beyond. VIEW PRESENTATION
This presentation shows you ways to leverage the equipment you have today to build enough flexibility so that you can produce, switch, and diagnose remotely. The presentation will also cover the options for moving video around the Internet, both for monitoring in consumer devices (protocols such as RTMP and HLS) and for low-latency, high-quality contribution (protocols such as the Reliable Internet Stream Transport – RIST). VIEW PRESENTATION
In this presentation, we’ll look at the theory of how a serverless approach could work, and then walk through a practical example, using standard interfaces to provision services and create and publish a customized web application for searching, managing and viewing video. VIEW PRESENTATION
Edge Computing means that media and data are physically located closer to the users who connect to it and use it. Content can be worked on quickly, securely and without latency. Workflows using local machinery such as quality control, edits, transcoders, etc. are still local, but connect seamlessly into workflows and access operated via the cloud, for example multi-point sharing, collaboration, distribution, or delivery workflows. Edge thus means "working simultaneously on the edge of the cloud + in the cloud". VIEW PRESENTATION
In this presentation, the streaming experts at Zixi will explain the range of interoperable solutions needed to successfully manage and enable distribution of broadcast-quality content at scale in an IP-based future, such as: multi-protocol acceptance, essential software tools and core media processing functions that operate over any IP network, a centralized control plane to cost-effectively manage complex deployments at scale and a broad network of integrated partners to ensure interoperability to future proof your business. VIEW PRESENTATION
In this session, Toni Vilalta, Product Manager at VSN, explains which are the key features that any flexible Broadcast Management System (BMS) should have nowadays in order to remain competitive and future-proofed. He also analyzes why both linear and non-linear channels should start considering taking their BMS systems and content scheduling workflows to the cloud, as well as the great impact of integrating your BMS with your MAM system. VIEW PRESENTATION
Media supply chains in the cloud are more popular than ever, with the ability to pay-as-you-go for best-of-breed tooling in a SaaS model, being a major attraction. Organizations which operate their own private cloud environments, however, don’t have to miss out on elastic transcode capability as a supply chain component. Dalet shows how a Docker-container based deployment and auto-scaling transcode capability can be added to existing, secure, audited, cloud environments VIEW PRESENTATION
In this talk we will show how we can leverage kubernetes orchestration to transform how we do playout, transcoding and primary distribution for hybrid, on prem or cloud based video workloads. VIEW PRESENTATION
This presentation will explore how broadcasters can embrace SaaS and microservices architectures to find new ways to adapt, engineer, operate and maintain the value of their solutions. VIEW PRESENTATION
Broadcasters of all types and in all regions are considering the viability of cloud hosting for playout, either in a primary role or for business-continuity/disaster- recovery and short-term channels. James Gilbert, CEO of Pixel Power, discusses cloud playout in detail, bringing together the technical issues with the legal and commercial issues, evaluating the pros and cons of virtualization, and of the cloud, and exploring how to make an informed decision on the way ahead. VIEW PRESENTATION
James Wilson, Head of Aspera Engineering & Operations at IBM, will explore cloud security technology innovations helping media organizations adapt to new, secure ways of working now and in the future—including forensic watermarking-as-a-service, key management integration and BYOK, and credentials encryption. James will also discuss the importance of cloud-native strategies for remote workflows and how container-based Kubernetes environments will enable media organizations to manage and secure their infrastructure and workflows consistently across applications. VIEW PRESENTATION