How do they want to be sold to
Customer Panel Featuring Darren Long (Sky), Rob Cranfield (Turner Broadcasting), Donna Mulvey-Jones (FreemantleMedia UK) and Tom Griffiths (ITV). John Ive asks the panel what gets their attention, what advice they can give to vendors to be successful, How do they want to be sold to, what marketing catches their eye – what tactics do they hate
Related Content
Based on your recent activity and preferences we recommend the following pieces of content
Case Study: “Golf Is Undergoing Something Of A Transformation In Te...
The Challenge Initial Observations; A Missed Opportunity “The European Tour is something of the ‘untold story’ in sport. We manage 47 events in 30 countries across 5 c...
By Tata Communications10 days ago
Sector Trends – Audio
Sector Trends - AudioUpdated February 2021IABM Sector Trends Reports track developments in technology adoption, use cases, and workflow models in different sectors of ...
IABM22 days ago
In The Hub Ep 19 – Host Broadcasting – w/ Gareth Jones
In this week’s episode, Neil speaks to Gareth Jones – Head of Production Management at Host Broadcast Services, or HBS. Gareth recalls his start in the bro...
In the Hub Podcast from Playbox Technology UK Ltd24 days ago
IABM and Rise BaM Census Results
BaM Census - Benchmarking the industryThis Census was carried out in partnership with Rise, a group for women in broadcast, and IABM, the international trade associati...
IABM28 days ago
The brave new world of PR and Marketing
In August this year, we convened a panel of marketing and PR agency leaders to ask them about their experience of the pandemic and lockdown. What effect did it have on...
IABM78 days ago
Red Bee Media: Strength under pressure
A new global OTT managed service launched on time under remote working restrictions validates the strength of Red Bee Media’s relationship with client TV5MONDE, the re...
IABM78 days ago
Live Coverage During The COVID-19 Crisis: German Broadcaster Deutsc...
Deutsche Welle’s reporters and correspondents increasingly turn to the LU-Smart app for smartphone-based live coverage as the COVID-19 pandemic continues The foreign n...
Case Study from LiveU81 days ago
