Digital acceleration is impacting every market and company in the world, and the Broadcasting industry is being particularly impacted. This industry is needing to adapt in two different ways at once: not just the way in which consumers discover and access the products and services but the actual media products themselves are becoming digital. This near-constant evolution and transformation is causing real disruption, whilst also welcoming a multitude of new opportunities.
Endava at a glance
Endava is reimagining the relationship between people and technology. By leveraging next-generation technologies, our agile, multi-disciplinary teams provide a combination of Product & Technology Strategies, Intelligent Experiences, and World-Class Engineering to help our clients become more engaging, responsive, and efficient. The solutions we offer help our clients navigate their way through digital transformation and enable them to stay ahead of the competition through continuous digital evolution.
Our work in the Broadcasting space
From the digitalisation of complex infrastructures to enhanced personalisation, together with our clients we develop user-friendly, agile solutions which enable them to innovate their digital operations and provide improved services to their customers and users.
We support our Broadcasting clients with a range of services, enabling them to:
- Improve and extend content exploitation – we help content owners and aggregators re-purpose their content via standard channels, like video, web, mobile, as well as challenger and future platforms, like Augmented Reality (AR) and Virtual Reality (VR), and to adapt their business models to exploit these changes and protect their businesses.
- Use data in a smart way – we help our clients get actionable insights from the vast quantities of data they have available, aiming to increase loyalty, user satisfaction and profitability.
- Operate more cost-efficiently – we help businesses optimise and automate their processes in order to drive costs down while increasing the number of products and services they can offer.
A real-life example
We supported a major European public broadcasting organisation in developing, maintaining, and continuously evolving their digital offerings. Keeping in mind the broadcaster’s mandate to provide offerings for a very diverse audience, their new online media library combines the traditional television experience with neat live and on-demand streaming offerings and interactive social media functions.
The result is a diversified digital offering that is available on the web and all popular mobile and TV platforms. It is popular with a broad range of users but especially with younger audiences compared to linear TV. With user satisfaction ratings of over 80%, our client’s digital offering is among the top-rated streaming services in its region – on one level with global streaming heavyweight Netflix. With our joint efforts, our client is able to reach and constantly push further the mark for their digital goals.
Learn more about us at www.endava.com
