Evolution of the Live Video Production Value Chain
White Paper from Tata Communications
Mon 21, 09 2020
The Rise and Commoditization of Live Production Technology
In the last decade alone, live video experience has made huge strides with the introduction of ultra-high definition (UHD) TV in 2012 and its subsequent progress to 8K. Apart from the proliferation of camera technology, advancements in digital video imaging have had a major role to play in the evolution of video capture resolutions. With UHD content fast becoming a mainstay among consumers, broadcasters and production houses are looking to enhance other critical aspects of the live video streaming experience such as greater dynamic ranges, broader color gamut, and faster picture capture rates.
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