IBC 2022 – Unleashing the power of news: GB News, Simplestream, and a journey of digital transformation

IBC 2022 – Unleashing the power of news: GB News, Simplestream, and a journey of digital transformation

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IBC 2022 – Unleashing the power of news: GB News, Simplestream, and a journey of digital transformation

Sat 10, 09 2022

Dan Finch, CCO & Co-Founder, Simplestream
Stephen Wilmott, Head of Technology & Operations, GB News

GB News launched in 2020 with the objective to represent a new voice in the British news landscape, bringing together the traditional means of television and digital platforms – including rapid, widespread diffusion throughout a plethora of different devices. To achieve such ambitious results, the news channel needed to rely on a leading technology partner, able to create an ecosystem of applications and functionalities to sustain a growing volume of traffic. Simplestream was chosen to implement a full set of OTT services built upon a strong infrastructure that responded to the needs of quicker time-to-market, scalability, and opportunities for enhanced monetisation through advertising.

This session aims to set a precedent for the next generation of news delivery in the convergence between traditional, linear distribution, and multiple digital touch points.

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