Newsbridge Conquers the Limitations of AI Landmark Detection

Newsbridge Conquers the Limitations of AI Landmark Detection

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Newsbridge Conquers the Limitations of AI Landmark Detection

Fri 24, 03 2023

Leveraging State-of-the-Art AI Indexing, Journalists Can Find Video Clips of Famous Landmarks in Less Than Two Seconds

PARIS — March 21, 2023 — Leading AI company Newsbridge announced today a cutting-edge new AI landmark detection capability for indexing and searching media assets. Available on Newsbridge’s Just Index, Cloud Media Hub, Media Marketplace, and Live Asset Manager solutions, the new location-based search feature enables producers, journalists, and media managers to pull up video sequences of known and lesser-known landmarks (i.e., the White House, Niagara Falls, London city skyline, etc.), including aerial shots, in less than two seconds.

“When a journalist is working on a story, they need to be able to quickly find live, file-based, and archived content related to where the action is happening. For instance, a demonstration in front of the Colorado state capitol building requires video footage of the political scene,” said Frederic Petitpont, Newsbridge co-founder and CTO. “Previously, journalists relied on manual annotators or off-the-shelf AI landmark detection services that are limited and expensive. Our dataset is larger, and we can specifically detect when there’s an aerial shot. Our AI technology automatically analyzes media more efficiently, enabling us to be very competitive on cost.”

Petitpont continued, “With our new AI landmark detection feature, locating video clips of historic structures, monuments, cityscapes, and landscapes is lightning fast.”

Newsbridge’s AI indexing technology fuels speedier news and sports production for leading media organizations, broadcasters, TV channels, and sports rights holders. Adding the landmark detection feature to Newsbridge’s world-class, Multimodal AI indexing and search technology allows users to detect a variety of entities in media assets — including location, people, logos, objects, patterns, speech, and scenes. Newsbridge’s search technology is intuitive and easy to use, offering journalists and producers an experience similar to searching on the web.

Media managers can use Newsbridge’s AI landmark detection feature for a wide range of use cases, including selling landmark clips and aerial shots to potential buyers, discovering familiar sights within existing video content to enrich their archive, storing indexed results in a dedicated search engine, and running AI indexing on live streams to optimize search, clip creation, and the delivery of recordings to Media Asset Management and third-party storage systems.

Newsbridge will showcase its new AI landmark detection feature at the 2023 NAB Show, April 16-19 in Las Vegas in booth W2073. More information about Newsbridge solutions can be found at

About Newsbridge (

Newsbridge is a cloud media hub platform for live and archived content. Powered by Multimodal AI Indexing and a data-driven indexing approach, Newsbridge provides unprecedented access to content by automatically detecting faces, objects, logos, written texts, audio transcripts, and semantic context.

Whether it be for managing and accessing live recordings, clipping highlights, future-friendly archiving, content retrieval or content showcasing and monetization, the solution allows for smart and efficient media asset management.

Today, our platform is used by worldwide TV channels, press organizations, production houses, journalists, editors, archivists, and sports rights holders to boost their production workflow and media ROI.

All trademarks appearing herein are the property of their respective owners.

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Photo Caption: Newsbridge’s new AI landmark detection feature is a game changer for news and sports production.

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