Pixel Power integrates SRT into StreamMaster and joins SRT Alliance

Pixel Power integrates SRT into StreamMaster and joins SRT Alliance

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Pixel Power integrates SRT into StreamMaster and joins SRT Alliance

Wed 30, 06 2021

Open-source online communications delivers high quality, low latency streaming

Pixel Power, the global leader in graphics and software defined master control playout, has announced that it has joined the SRT Alliance, the open-source initiative dedicated to overcoming the challenges of low-latency video streaming. The move will support Pixel Power’s flexible solutions for master control playout with fully integrated graphics and branding.

The SRT Alliance, founded by Haivision in April 2017, already has more than 500 members. Its mission is to overcome the challenges of low-latency live streaming by supporting the collaborative development of SRT (Secure Reliable Transport), the fastest growing open source streaming project. SRT is a free open source video transport protocol and technology stack originally developed and pioneered by Haivision, which enables the delivery of high-quality and secure, low-latency video across the public internet.

“We have fully integrated Open SRT into our StreamMaster integrated playout software,” said James Gilbert, CEO of Pixel Power. “SRT does what its name suggests – it provides a secure way to transport content over the public internet, minimising the effects of packet loss and other impacts on the circuit. That is why it has rapidly become a mainstay of online connectivity for professional video. As a codec-agnostic standard, it gives Pixel Power complete flexibility to match our solution to the requirements.”

StreamMaster is a suite of software products that allow a user to build master control playout and automation solutions to their precise needs. Expanding on Pixel Power’s 30-year history in premium quality broadcast graphics and branding, it includes pre-packaged offerings for specific tasks like branding and promos, or allows the user to configure up to a complete channel playout system. StreamMaster is software-defined and can be deployed on-premise, in a data centre or in the public cloud, using the same software, same licence and with identical performance.

“By joining the SRT Alliance, Pixel Power is part of an industry movement to improve the way the world streams video,” said Suso Carrillo, Director of the SRT Alliance for Haivision. “This provides active support to the movement for the world’s biggest broadcasters and enterprise streaming workflows, recognising it as it becomes the de facto standard for low-latency internet streaming.”

About Pixel Power

Pixel Power develops software-defined, virtualizable solutions for broadcast playout, automation, master control, graphics and branding, used in linear television channels, OTT and VoD. Our award-winning branding and promotions systems, graphics-enabled master control switchers and sophisticated switchable graphics production systems allow producers to deliver dynamic live and pre-recorded content for any SD, HD, 4k, mobile, online or interactive application.

Pixel Power has 33 years’ experience of engineering prowess and dedication to customer support that has made it the industry’s first choice in playout, graphics and branding. With several thousand installations worldwide, customers including market-leading broadcasters such as BBC, Ericsson, ITV, SWR, WDR, TV2 Norway, Danmarks Radio, TV5 Monde, CBC, Disney, Discovery, ESPN, ViaSat and Sky.

Acquired by Rohde & Schwarz GmbH in 2018, Pixel Power corporate headquarters are in Cambridge, UK, with regional offices in Grass Valley, California and Dubai, UAE.

Pixel Power can be contacted online at www.pixelpower.com.

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