How Technology and Global Distribution Has Ushered in The New Age of Storytelling [caption id="attachment_54030" align="alignleft" width="150"] By Brad Soroca, Chief Marketing Officer, Deluxe[/caption] It is no secret the media and entertainment marketplace finds itself in the midst of the most tumultuous time in its history. Headlines blare of mergers we thought we would never see, growth rates of young companies continue to defy expectations, and business models remain in a constant state of flux. Technology has democratized content distribution, creating a whole new set of challenges, along with a multitude of opportunity. Those who succeed in this marketplace will be those that can not only create great content but create agile business models founded on data with the ability to quickly scale. What has become clear is that there is no longer a clear delineation between content creator and distributor. The industry leaders, or those who seem to be in the position to lead, can be grouped into three types: 1. Distributors with large install bases of users; 2. Creators with unique and valuable content and IP that attracts large, loyal audiences; and 3. OTTs, or “the new creators”, that have transferred their customer reach from a different business...
We spoke to IABM Global Engaged Partner, Carlos Miranda Matzumoto, Chief Technology Officer, DISH Mexico, about the business and technology trends he foresees for 2020 and beyond, and how IABM members can help him stay ahead. In a market where not everyone can take a fast internet connection for granted (or even just a connection in many cases), the gallop towards OTT we are seeing in other territories has scarcely entered walking pace yet. In this scenario, Carlos sees the role of Pay-TV players remaining dominant – but only if they embrace the new digital age by transforming from aggregators to integrators. He has valuable insights for how technology vendors can support DISH in this, and how he wants to partner in the coming years.
Our latest Buying Trends Report shows that the demand side of the industry continues to go through a radical shift, with changing revenue models influencing the trends in media technology investment.
Revealing the secret sauce of a new generation of technology business with a fresh approach - combining a consumer-facing technology platform with a compelling content and business model. Meet hot startup Noa, news over audio, which is fast growing from its Dublin base to deliver audio content for major publishers including the New York Times, Economist, Bloomberg and FT. And Kinzen, a new approach in news content personalisation created by a founder with a background at Twitter, Storyful and RTÉ. Hear how startups think and operate differently, and how the secret of success is combining technology, content and a new business model.
Chair - Lisa Collins (Head of Marketing, IABM) Panellists: Matt Hughes (SVP Global Sales, V-Nova) Thomas Gunkel (Global Market Director Broadcast, Skyline Communications) Scott Puopolo (CEO, Telestream) Mark Christie (CTO, Piksel) Explore how leading media technology companies are adapting to a market in a constant state of change. C-level leaders from some of the industry's best-known tech companies reveal how they are responding, and how they will be ensuring success.
In this presentation Scott Puopolo (CEO, Telestream) discusses the business, technical and organisational issues that must be addressed by equipment vendors as they transform their business from a product supply model to a SaaS model, and how Telestream is responding to requests from customers to support this business model.
Jonathan Bridges, CIO, Exponential-e Your digital capability is the great enabler for your strategic success. SaaS has many benefits: to future-proof your services and develop new consumption-based business models. As we embrace SaaS, we need the technology stack that underpins these services and integrates with all systems, from your data and users at the edge to your storage and network using the cloud. In this presentation we explore best practices and a customer case study, explaining steps that you take to make technology a business enabler in Media and Broadcast.
2018 is in the record books – after being capped off with a terrific IABM Annual Conference (more below) – and 2019 has rocketed out-of-the-blocks with on-going major shifts in the industry. IABM is here to help strengthen the understanding of these changes and to foster successful collaboration between media providers and suppliers.
Article from Peter White, CEO, on IABM's 2019 Strategy. More knowledge, more services and more support for member companies
COPA90 is changing the face of sport as the world’s largest independent football media business. And they’re taking an incredibly innovative approach to content production and distribution with hyper-scale production and distribution.