Streaming might be our favorite pastime, but beneath the surface, it’s a colossal energy-guzzling process that’s taking a toll on our planet.
Today, the average consumer worldwide spends about 19 hours a week streaming video – but this can be much, much higher for some. And with a population of more than 742,200,000, Europeans could have streamed more than 735 billion hours – or 83 million years – of content in 2022 alone!
To put this into perspective, every hour of video streamed emits roughly 55g of CO2e. This would mean that Europeans streaming habits account to roughly 40.4 million metric tons of CO2e in just one year – the equivalent of driving 210 billion km, given the average gas-powered car emits 192g of CO2e per km.
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Many of us would recall when even a simple task, like webpage loading, appeared to be a lifetime wait. In the last two decades, web browsing experience has come a long way, and now not only do we browse faster – we surf, shop, learn, get entertained, and virtually live our lives on a browser. We are in a digital era where even ordering a pizza is a click away. With being online becoming a norm in this virtual age of smartphones, the seamless performance of a brand on digital platforms plays the most significant role in engaging a visitor.
How do we make digital platforms highly interactive and personalized without sacrificing performance? Content Delivery Network (CDN), along with Dynamic Caching, helps achieve this.
In this blog, let's look behind the scenes and learn about the role of CDNs in improving website performance with dynamic content caching.
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