Customer Experience + IOT = Pay-TV Operator Success

Can pay TV providers really compete and win against the more nimble, over-the-top (OTT) content providers such as Netflix and Amazon Prime Video? Yes, they can. But to do so, they must focus on customer experience. In this presentation, Olivier Jorda, Global Media & Entertainment Director - Industry Solution Group, Oracle, discusses how combining emerging technologies such as IOT, AI, mobile, chatbot, and remote video support with modern digital customer management can deliver the next generation capabilities of digital home services to improve customer experience while reducing cost-to-serve.

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Collaborating to transform the customer experience through AI and Machine Learning

Article taken from IABM Journal 108 written by Bhavesh Vaghela (Chief Executive, Paywizard) Paywizard recently launched an artificial intelligence-driven subscriber intelligence platform, Paywizard Singula™, which is designed to help Pay-TV operators and OTT providers take a more data-driven approach to precise customer engagement. Singula™ uses artificial intelligence and machine learning to generate ongoing subscriber insights, enabling operators to reduce churn, grow average revenue per user and acquire new customers.

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Becoming a trusted advisor

This article originally appeared in the IABM Journal, issue 101 which is available to view online here Shaun Thompson Sandler Training Becoming a trusted advisor to your customers makes a huge difference to salespeople’s success. Here are some pointers to achieving trusted advisor status. Before the meeting with the prospect Before any meeting, first check your mindset – are your technique, behavior and attitude all in the right place? Technique – how are you going to handle push-back? For example, when the prospect is not prepared to share their budget with you? Behavior – what are the daily, weekly and monthly actions you need to be taking to generate leads and cement appointments? Attitude – what do you think, feel and believe? Attitude is the critical factor – it drives all our actions. For example, is this the moment to try a new technique you’ve learnt? If you decide to try a new technique, learn from what happens – but if it makes you uncomfortable don’t try it again! Attitude also determines behavior. Do we do behave the way we need to, or do we make excuses? Attitude is fundamental to success in sales overall. But is our attitude the...

More Than Just Software: SaaS is a Relationship, Choose Your Partners Wisely

By Megan Cater, Senior Manager of Digital Content at Signiant As data-intensive industries like Media & Entertainment continue to adopt cloud solutions, the simplicity and scalability of well-designed, cloud-native SaaS (Software-as-a-Service) has proven to be a major driver. However, in order to provide the full benefits of SaaS, vendors must be fully committed to the services, not just the software. SaaS connects vendors and customers in a long-term relationship that begins with onboarding, thrives through superb customer support and DevOps, and grows with ongoing product improvements rooted in feedback from customers. Entering into a partnership with a SaaS vendor that has a high-level commitment to services can provide enormous advantages to customers. Since the software vendor is responsible for operation of the cloud environment, it removes the burden of procuring, managing and maintaining on-premises infrastructure, while automatically providing the latest product releases without impacting customizations. Well-executed services also improve the usability of products over time, because they allow vendors the opportunity to get invaluable feedback from customers on an ongoing basis. That feedback comes directly from customers as well as from visibility into product usage that is often missing in traditional on-premises software. A powerful network effect is created where...

How to differentiate yourself in a crowded marketplace – Webinar

Most of us have competition and buyers are very experienced at exploiting this to convince you that you are a commodity product and bought solely on price. Often the result of this is that we pride ourselves on our excellent product and service, giving our customers a 10 out of 10 customer experience but being paid a 3 out of 10 price! It is time to build value into what you offer and increase those profit margins. We will give you some hints and tips if you "Dare to be different.”

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Conviva – The Edge: Delivering the Quality of Experience of Digital Content

As video consumption evolves from single screen to multi-screen, the burden on the Internet and its infrastructure will grow exponentially. The underlying infrastructure – never truly designed for digital video delivery – requires new thinking to ensure excellence in viewer experience. Furthermore, a viewer’s Quality of Experience (QoE) with video is directly impacted by the interruptions in video delivery.

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