In this IABM TV interview, Scott Murray (SVP Corporate Marketing at Telestream) discusses the impact of the recent event cancellations such as NAB and IBC due to the COVID-19 outbreak. Scott also discusses the importance of putting a strategy in place for customer engagement without physical events to attend.
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In this IABM TV interview, Jeff Rosica (CEO, Avid) discusses Avid's record growth in subscriptions during the pandemic & the current issues they are facing.
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IABM CEO Peter White presents the findings from our latest End User survey conducted prior to NAB Show 2017
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Accedo interview IABM TV IBC 2017: Adam Nightingale (SVP, International) discusses their work on the user experience within viewing devices such as the Accedo 1 Platform. This is a product set that came from the merging with DiGi flare including monitoring, analytics, testing.
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Customer Panel Featuring
Darren Long (Sky),
Rob Cranfield (Turner Broadcasting),
Donna Mulvey-Jones (FreemantleMedia UK) and
Tom Griffiths (ITV). John Ive asks the panel what gets their attention, what advice they can give to vendors to be successful, How do they want to be sold to, what marketing catches their eye – what tactics do they hate
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Robert Ambrose (Managing Consultant, High Green Media) gives his top 5 tips for the RFP Process including understanding your customers problems and how you can solve this.
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