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Articles

Thought leadership articles by IABM and our members
Articles taken from IABM's journal and at show papers
To submit your article email marketing@theiabm.org

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Tag: Digital photography

Collaborative Crimefighting – Using Digital Watermarking to Combat Content Piracy

Friend MTS is a UK based cyber-security company that specialises in protecting high-value video content. Many of our customers are sports rights-owners and broadcasters, because arguably sport is the most valuable video content today. We have the largest deployment of live digital watermarking and protect some of the most valuable sporting events in the world.

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IABM members speak – HDR with ARRI Cameras

This article originally appeared in the IABM Journal, issue 100 which is available to view online here Ever since the introduction of ALEXA in 2010, ARRI cameras have been equipped to offer the best overall image quality and production value for HDR capture and display. HDR (High Dynamic Range) display technologies for cinemas and private homes are evolving rapidly, bringing vast improvements to image quality and richness. However, technical standards and workflows for creating and delivering HDR content have yet to be established. ARRI has been pushing the boundaries of high dynamic range digital imaging since the development of the ARRILASER and ARRISCAN, and is involved in the ongoing discussions that could see HDR become an important storytelling tool for filmmakers. With HDR still in its early days, there is much confusion and misinformation across the industry. Amidst this, an increasing number of productions that already create HDR deliverables – such as the Amazon streaming TV series Patriot, The Man in the High Castle, Mozart in the Jungle and The Grand Tour – are turning to ARRI cameras, which have offered unsurpassed dynamic range since the launch of ALEXA. What is the difference between HDR capture and HDR display? While...

Creative collaboration: the way forward

By now it is well-known that moving media and entertainment operations to the cloud – all or in part – can yield big benefits in terms of cost, accessibility, and scalability, but there’s another big reason the cloud is so great: It’s the perfect environment for collaboration.

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