It has been hard to imagine a life without streaming service subscriptions and binge watching in recent months. In April, it was reported that Disney Plus had already racked up a whopping 50 million subscribers in the space of 5 months. It’s not surprising – as a result of the ongoing pandemic, providers like Disney Plus, Amazon Prime and Netflix have experienced increased viewing figures, and even all-time record subscriber increases. But why? You might have already guessed – such platforms have provided a valuable escape to millions of people confined to their homes during worldwide lockdowns, acting as an entertainment lifeline to the isolated.