As the ‘Streaming Wars’ continue to disrupt the wider broadcasting industry, it’s a race to the top for traditional broadcasters and content providers who are expanding their offering into the OTT space.
In conversation with Rose Adkins Hulse (CEO of Screenhits TV)
IABM Head of Marketing and Membership Engagement Lisa Collins sits down with Rose Adkins Hulse (CEO of Screenhits TV) about the launch of their supper aggregator app to streamline at home viewing.
Asia Pacific – Transition to HD
This article is from The IABM Business Intelligence Digest from June 2018. The full report can be viewed here The transition to HD remains an important spending driver in Asia-Pacific, similar to other developing regions such as Africa. While some of the developed broadcast and media markets in the region have adopted HDTV, such as Australia and Japan, developing countries are still in the midst of transitioning to HD. The transition to digital broadcasting in developing countries, such as India and Indonesia, will see the offering of HD channels significantly increase as terrestrial spectrum is freed up. As in the case of other developing regions, satellite broadcast-ing is important to the development of HD in APAC, as well as the progression of digital TV subscribers. Satellite service providers have turned to emerging regions to compensate for low growth in maturing markets such as North America and Europe; many satellite service providers have expanded their capacity in the region to allow for more extensive coverage. In developed broadcast and media markets in the APAC region, such as Japan and Australia, HD is the mainstream broadcast-ing format. These markets are investing in higher resolution formats – Japan was the first country to...
