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Blogs

IABM Member Blogs
Blogs written by the IABM Team
To submit your blog email marketing@theiabm.org

Search the IABM Knowledge Hub


Tag: Information technology

MAM, PAM, What’s the DAM Difference?

DAM, MAM, PAM…maybe you’ve heard these terms pop up in everyday business jargon. But have you ever stopped to think about what they stand for? Many times, they are used interchangeably, causing confusion among even those who use these platforms on a daily basis. Whether you’re a Marketing or Media Asset Manager, CTO, Video Producer, Documentalist, etc. it’s hard to keep up with constantly evolving media asset management platforms and technologies.

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Primestream Case Study: NDTV

Based in Florianópolis in Brazil’s Santa Catarina state, NDTV is a commercial TV network that operates seven affiliate stations under the RecordTV brand. NDTV and Primestream boast a long and successful partnership, and the network has leveraged Primestream solutions for more than 10 years. Today the Primestream Workflow Server drives virtually all of NDTV’s media workflows and ensures a highly efficient broadcast operation from ingest through to production and playout. Primestream, a leading provider of asset management and automation software solutions for media production announced that Brazilian broadcaster NDTV has migrated its media asset management (MAM) operations to the award-winning Xchange™ platform. With remote content workflows driven by Xchange in the cloud, NDTV has been able to double its content output while enabling production teams to collaborate and contribute from any location.

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Primestream Case Study: RSI (Radiotelelevisione svizzera di lingua italiana)

RSI Turns to Primestream to Power Media Assets and Editing When Swiss Italian language broadcaster RSI (Radiotelelevisione svizzera di lingua italiana) needed to overhaul its approach to media assets and editing, it found a unique challenge The public service broadcaster - based in Lugano, Ticino – operates three radio stations, two TV channels and a wide range of multimedia services and is part of SRG SSR. RSI wanted to overhaul its asset management, but at the same time needed a tool for post-production, that would help it import, acquire and organize all the material needed for editing video in Apple Final Cut Pro® Xand audio in Avid® Pro Tools®.

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Cutting Edge Post Creates a Secure Self-Serve Video Archive for its Clients

Australia’s largest post house has found a cure for one of the biggest headaches in production: keeping up with client requests. Cutting Edge Post has 77 people working across three offices: Brisbane, Gold Coast and Sydney. The facility supports feature and TV productions with services ranging from dailies, online editing, color grading, and sound editing, to mixing, final mastering, and delivery. It also supports the unique requirements of leading commercial entities, including Queensland’s lead marketing body, destination and experience development agency, Tourism and Events Queensland (TEQ).

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Platform Report: How To Stand Out From The Adtech Crowd

This report looks at the best way to meet these challenges and help adtech vendors stand out from the crowd. We talked to some of the most influential media, analyst and vendor players in the industry to understand the most significant communications challenges that adtech companies face today, including: • Creating meaningful differentiators • Presenting complex products in the simplest way • Being seen as a recognised and trusted voice • Addressing common misconceptions and getting key messages across

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BaishanCloud Global Internet Security Report 2019

The world is contending with an increasing amount of cyber threats today: Tb-level DDoS attacks have become a new normal; web application threats are on the rise; crawler attacks are steadily increasing. The ever-more sophisticated cyberattacks have placed the data and assets of corporations, governments and individuals at constant risk. This research report, produced by BaishanCloud in partnership with Beijing Digital World Consulting*, aims to shed some light on the global internet security landscape by investigating three key types of cyberattacks (web application, DDoS, businessscenario-based attacks), and inform coping strategies for internet security professionals.

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The Rescue Remote Solution in the Cloud for Production Teams

Getting The Job Done: Production Teams During COVID-19 Global Pandemic

As scientists and doctors work around the clock to save lives while global measures to flatten the curve (398,900+ COVID-19 cases to date) continue, such as global lock-downs and travel bans, journalists and production teams are experiencing extremely difficult and unique circumstances surrounding news asset collection and publishing. For a majority of those working in the media industry, there is a newsroom epicenter in which all digital content is stored and shared via internal servers.

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What goes around comes around… but more frequently

This is John’s final contribution to the Journal in his role as IABM Director Strategic Insight after nine years in the role where he has seen both the technology and the industry once again transform – for arguably the fourth time in his 40+ year career in the broadcast and media industry. It takes the lessons and experience from those 40 years to look at the present and future of the industry he is now leaving – and echoes some of the themes Peter White highlights in his Business Transformation article, but viewed with a technologist’s hat on.

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Business Transformation – thinking like a start-up

‘Business Transformation’ is a phrase we hear bandied about a lot today – but what does it really mean? We spoke to IABM CEO, Peter White, to get an insight based on his own experiences of change management and what Business Transformation is all about in the broadcast and media industry – just how vital it is if the industry is going to continue to thrive in these turbulent times.

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Enhancing Media Workflows with Amazon Machine Learning

Shweta Jain, APAC Head of Business Development, Media & Entertainment, Amazon Web Services In this session you will learn about enhancing media workflows built around ingest, media asset management, live and on-demand video streaming and also the customer engagement with Machine Learning. The session covers a broad set of use cases ranging from metadata enrichment and content moderation to personalisation and how to address them using AWS's powerful portfolio of Machine Learning services.

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