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Search the IABM Knowledge Hub


Tag: Netflix

ML and the Use of Smart Data to Attract, Acquire & Retain Subscribers in OTT

The media OTT world is getting increasingly crowded. Disney’s video-on-demand streaming service launch in 2020 attracted 10 million subscribers in its first 24 hours in just the US, Canada and Netherlands. Subscription video-on-demand platforms such as Netflix, Hulu, and Amazon Prime Video have accumulated millions of monthly active users and provide access to a variety of movies, TV shows, and documentaries at the click of a button. There’s no doubt media consumption has increased substantially in digital formats, with the lockdown accelerating this trend.

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In conversation with Rose Adkins Hulse (CEO of Screenhits TV)

IABM Head of Marketing and Membership Engagement Lisa Collins sits down with Rose Adkins Hulse (CEO of Screenhits TV) about the launch of their supper aggregator app to streamline at home viewing.

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Harmonic – Is the Industry Ready to Move on From 4K to 8K?

This session will examine the progress of 4K and the challenges we need to overcome for 8K to become a mainstream format, based on market data.

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Q&A | Webinar Sessions: How to Leverage AI for Closed Captioning?

Trance:  AI-enabled world of Transcription, Captioning, and Translation; anytime & anywhere

Trance is an enterprise-level, cloud-based web application from Digital Nirvana integrated with cutting edge STT technology and cloud-based architecture, leading to significant efficiency gains. In this webinar we discussed how AI is transforming subtitling, translation, and transcription and covered key concepts around;

● Importing media into Trance

● Creating, viewing and editing transcripts in a single window

● Configuring presets and single-click generation of closed captions in Pro Window and Caption Editor Window

● Automatically translating to a secondary language

● Exporting caption sidecars in all industry-standard formats

 

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Streaming our way out of a pandemic

It has been hard to imagine a life without streaming service subscriptions and binge watching in recent months. In April, it was reported that Disney Plus had already racked up a whopping 50 million subscribers in the space of 5 months. It’s not surprising - as a result of the ongoing pandemic, providers like Disney Plus, Amazon Prime and Netflix have experienced increased viewing figures, and even all-time record subscriber increases. But why? You might have already guessed - such platforms have provided a valuable escape to millions of people confined to their homes during worldwide lockdowns, acting as an entertainment lifeline to the isolated.

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Will The Return Of Sports Be The Collapse Of Internet?

This spring has been different, in many ways. To control and minimize the pandemic, lockdowns and social restrictions have changed how we live, almost instantly. It has changed how we consume TV and video. In fact, we’re watching more TV than ever. But what we watch and how we watch it is quite different as we spend our time in quarantine exploring the wide and deep catalogues of VOD services.

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APAC Regional Insight & Analysis Presentation

APAC Regional Insight & Analysis Presentation

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In Conversation with Netflix

Donna Mulvey Jones, Head of Post Production (Non Fiction), Netflix Having spent the majority of her career in the UK, she left 18 months ago to join one of the biggest growing streaming services in the world. In this video with Rise, we chat to Donna about her career, the challenges she has faced and her current role at Netflix.

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Irdeto e-paper: The “Streaming Wars” give pirates the competitive advantage

Today’s consumers have an insatiable appetite for high-quality, on demand content. This hunger to watch what they want, when they want, and how they want, has fueled an explosion in new streaming services; the “Streaming Wars”. Now, in addition to the well-known players Netflix, Hulu and Amazon Prime, major studios and tech-giants such as Warner Media, Disney, NBC Universal, and Apple have all launched (or will launch) their own streaming platforms. As of March 2019, it’s estimated there were more than 300 over-the-top (OTT) video options in the US alone. That number only continues to grow.

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Business Transformation – thinking like a start-up

‘Business Transformation’ is a phrase we hear bandied about a lot today – but what does it really mean? We spoke to IABM CEO, Peter White, to get an insight based on his own experiences of change management and what Business Transformation is all about in the broadcast and media industry – just how vital it is if the industry is going to continue to thrive in these turbulent times.

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