The Media Business – Q1 2020
Like the whole broadcast and media technology market, the audio market is currently going through a transition to IP driven by the need for increased efficiency through automation and virtualization. Moreover, as skillsets change at customer organizations, audio technology suppliers are rolling out solutions designed for multi-platforms supporting next-generation audio formats (i.e. immersive audio). Over the past few years, audio over IP (AoIP) has become the top technology priority for audio technology buyers as evidenced by our latest Buying Trends survey.