In Conversation with Veritone

Greg Loose, Head of Media and Entertainment at Veritone, discusses a variety of media and entertainment trends, including:

  • COVID-19’s impact on M&E and how things will change in 2021: Greg believes that being able to produce content, especially editing and post-production work, using remote and cloud utilities is going to be a necessity.
  • Leveraging existing content to satisfy consumer demand: With more and more people at home wanting to consume more and more content, content creators have been tasked with making unique, compelling content to satisfy that need while also overcoming production difficulties to remote work.

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Veritone Uplift Study

In its newly released report, Veritone’s Uplift Study found COVID-19 showed no negative impact thus far on advertising performance, as average campaign lift saw an average of 6.5% increase for both Q1 and Q2 of 2020.

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Veritone – The Untapped Potential of AI in TV Production

In this speaking session, we detail why there is so much untapped potential for AI within the TV industry, and how executives can better harness the power of AI. He would also be able to outline the television industry’s attitudes, experiences and perceptions about AI, as well as how they can use the technology to track, analyze and monetize content more effectively, while also enhancing audience engagement along the way. Finally, we outline additional findings from Veritone’s recent research on the use of AI by television organizations.

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