As the heavily awaited easing of restrictions is well underway, the landscape for sport and Outside Broadcast is starting to open up again with worldwide events being scheduled in throughout the summer and autumn months. From the Olympics to Formula 1, Wimbledon to the Euros – sport is set to return with a bang this summer and travel is set to resume. With this in mind we wanted to ask the question…is your equipment protected? Don’t worry if it hasn’t been your number one priority, CP Cases are on hand to cater to your needs.
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Over the past decade the media industry has hailed the adoption of the cloud as a way of introducing new efficiencies, as well as improving content protection and business continuity. For many media companies so far, the cloud has been all about storage. But of course, storing content is far from the only thing the media industry does. In some ways, the current iteration of the cloud, let’s call it Cloud 1.0, is not built for the needs of complex media workflows and what comes next must address these concerns. So where is cloud today and where is it heading, and could Cloud 2.0 be on the horizon?
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In the old days, post-production may have been viewed as a licence to print money with post houses competing with each other for the biggest city centre facilities, the most inventive décor and the biggest espresso machines.
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This is a collection of presentations that the IABM Insight & Analysis team delivered at at BaM LIVE!™ June 2021.
The presentation cover the topics listed below.
- Americas Regional Trends
- Digital Transformation in Media: The Stats
- Decentralized Production Models: Effects on Media Tech Investment
- Media Convergence: Current & Futuristic Perspectives
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Grand Rapids Community College (GRCC) doesn’t look like many of the community colleges you’re used to. Their diverse student body occupies a large urban campus in the heart of downtown Grand Rapids, Michigan. Students choose between academic programs like architecture, culinary arts, mathematics, and manufacturing, with many more options available to kickstart their career or post-secondary education.
GRCC has relied on their video production department for over 40 years to provide technology support for instructors and students, enhance learning with programs and lecture series, produce marketing and instructional videos for school administration, and run two cable access channels: one for higher education and the other for K-12 schools. With decades of rich archival footage and a highly-skilled video production department, this school’s media team is always immersed in their work.
So much media has to be reigned in somehow, which is exactly why Grand Rapids Community College decided to reinvent the way they store and archive their media.
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The media landscape looks vastly different than it did only five years ago. “Media” is no longer solely the realm of production studios and television stations. Social networks, gaming sites, and user-generated content platforms are media companies. Internet service providers and technology giants are also foraying into the music and video space. E-learning services, faith groups, local newspapers and even fitness companies now use video more than ever to reach wider audiences.
At the same time, consumers’ idea of media has drastically changed. In a recent Lumen survey, nearly 90% of European consumers considered “television” as any video they watched on their devices. 65% of them already subscribed to two or more streaming services.
As video and technology merge, the face of media is changing; development teams are agile, software and cloud computing have replaced hardware-based workflows, and black-box technologies have fallen out of favor. Media companies need solutions that are adapted to new challenges and new ways of working.
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This briefing analyzes high-level investment trends in content infrastructure and storage. The acceleration in media technology transitions such as the move to remote production models and the migration to cloud operating platforms is putting functions such as infrastructure and storage in the spotlight.
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Creativity doesn’t exist in a vacuum. It’s often a careful cooperation between close teammates working toward the same goal. ShareBrowser, the media asset manager included with EVO video editing servers, has become the heart of this collaborative production workflow for the world’s leading media studios, corporations, sports teams, government institutions, marketing teams, churches, universities, and more.
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Streaming high-resolution video typically comes with an inevitable trade-off between available bandwidth and quality of experience for the end user. Delivering uncompromising video quality typically requires excessively high bitrates, which can result in slow starts, video buffering and high content delivery network (CDN) and storage costs. As the percentage of IP traffic attributed to video increases (estimated to already surpass 82%), these problems are only exacerbated, driving greater urgency for new innovations to address these challenges.
Traditional solutions that attempt to minimize bandwidth without compromising quality are centered around the development of more intelligent video encoders; either by replacing rate control, quantization and prediction strategies within them, or the entirety of a standard video coding pipeline. The latter, however, is a particularly risky proposition for video encoding services, since it requires the creation of bespoke transport mechanisms and decoders across multiple client device types. Likewise, improvements generated by a standards-based codec remain severely constrained by its inherent compliance needs.
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