24i & Cinessance Case Study

24i & Cinessance Case Study

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24i & Cinessance Case Study

Tue 06, 09 2022

The complexity of international OTT expansion is a significant element of the perennial ‘build or buy’ dilemma faced by new streaming services. The choice of OTT technologies increasingly hinges on questions of simplicity and flexibility.
This session looks at the build vs. buy decision made by Cinessance, a new global streaming service dedicated to French cinema. We’ll hear from the CEOs of Cinessance and its end-to-end OTT technology partner, 24i, on the key drivers in buy vs build decision making. This will include factors such as speed to market, CAPEX considerations and the need to scale the audience served while retaining flexibility to expand functionality and adjust business models.

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