TAG Video Systems and Gencom Technology Forge Strategic Partnership to Advance Broadcast Monitoring Across Oceania

TAG Video Systems and Gencom Technology Forge Strategic Partnership to Advance Broadcast Monitoring Across Oceania

IABM News

TAG Video Systems and Gencom Technology Forge Strategic Partnership to Advance Broadcast Monitoring Across Oceania

Thu 26, 06 2025

TAG Video Systems and Gencom Technology Forge Strategic Partnership to Advance Broadcast Monitoring Across Oceania

New York + Auckland, June 25th, 2025TAG Video Systems, the leader in software-based IP media probing, monitoring, visualization, and analytics,  has announced a new collaboration with Gencom Technology, a premier provider of media technology solutions across New Zealand, Australia, and the Pacific Islands. By combining TAG’s Realtime Media Platform with Gencom’s deep regional expertise, the partnership aims to deliver enhanced visibility, operational agility, and control across modern media workflows.

As the industry accelerates its shift toward IP-based workflows, broadcasters are under increasing pressure to boost efficiency, maintain uninterrupted service, and quickly adapt to changing demands from their customers. TAG’s fully software-based platform addresses these challenges by empowering media organizations with the ability to probe, monitor, and analyze their entire media pipeline—from ingest through delivery — all within a single unified interface.

“Oceania’s media sector is moving quickly toward IP and hybrid architectures,” said Paul Maroni, VP Sales APAC at TAG Video Systems. “Gencom’s deep regional expertise makes them the ideal partner to help broadcasters future-proof their operations with TAG’s powerful and flexible platform.”

“Our clients need more than just monitoring—they need actionable insights, confidence in their operations, and responsive local support,” said Keith Bremner, Director at Gencom Technology. “By combining TAG’s technology with Gencom’s engineering and service capabilities, we’re helping broadcasters enhance reliability and streamline operations from day one.”

With major broadcasters and service providers in the region already undertaking IP transformation projects, the collaboration between TAG and Gencom aims to deliver tangible results. The goal is for clients to gain real time visibility into their operations, streamline IP workflows, and improve service quality so they can respond more quickly to change and scale with confidence as the industry continues to evolve.

About TAG

TAG Video Systems is the global leader in software-based integrated IP probing, monitoring, visualization and analytics solutions. TAG enables broadcasters, content creators, and service providers to streamline operations, cut through the complexity of IP media workflows, and keep infrastructures ahead of shifting technology and demand with Zero Friction agility. The TAG platform empowers users with innovative toolsets to ensure video quality, improve overall efficiency across all media workflows, and provides invaluable business and operational insights.

TAG Video Systems contact: 

Ilana Tchenko

Europe: +33 1 86 26 94 15

US : +1 315 646 8415

ilana@tagvs.com

Press contact EMEA & APAC:

Alicia Root

alicia@tagvs.com

Press Contact USA & LATAM:

Desert Moon Communications

Harriet Diener

+1 845-512-8283

harriet@desertmoon.tv

About Gencom Technology

Gencom Technology is New Zealand’s leading provider of integrated technology solutions and professional services for the media industry. Our team are experts across a wide range of media technology disciplines, including video production, media management, channel origination, RF transmission, internet delivery and the core IT infrastructure that underlies all of these processes.

Gencom Technology media contact:

Amery Carrière

marketing@gencom.com

+64 2102532814

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