Bonneville streamlines A/R Collections with WideOrbit

Bonneville streamlines A/R Collections with WideOrbit

Articles

Thought leadership articles by IABM and our members
Articles taken from IABM's journal and at show papers
To submit your article email marketing@theiabm.org

MediaTech Intelligence

Bonneville streamlines A/R Collections with WideOrbit

Case Study from WideOrbit

Thu 20, 05 2021

Bonneville identified the need to automate and centralize their billing and payments procedures.

They wanted a solution to streamline payments including cash-in advance transactions and to centralize client-specific activity for improved communication regarding receivables.

After implementing a well-known collections management software package, Bonneville realized that there were needs specific to the media industry that could not be addressed with this industry-agnostic solution.

Furthermore, their advertiser clients found the payment portal complicated which led to virtually full abandonment and extended delays. Bonneville had zero visibility into the “buy” side of the portal, so customer service also diminished. Bonneville was forced to revert to processing all payments manually.

Search For More Content


X