IABM at BroadcastAsia 2020

11.00 Building the Future Media Facility 

Cloud, virtualization, 12G and IP are revolutionizing broadcast facilities, studios and OB trucks, powering more efficient, flexible operations and enabling upgrades to 4K and beyond. Explore the options for new infrastructure with case studies of the most exciting new facilities, and discover what projects are around the corner as CTOs reveal their investment roadmaps.

MARKET INTELLIGENCE
The health of the media technology industry - Lorenzo Zanni, IABM
New IABM market intelligence on the state of the media technology business in Asia Pacific, plus strategies for broadcast and media companies, and their technology suppliers, to thrive.

SPONSORED SESSION
A UHD IP deployment: Lessons learnt and key takeaways - Yew-jin Cheong, Rohde & Schwarz
A look at the various considerations in planning and deploying a UHD IP studio solution, how to manage its complexities and avoid its pitfalls. A real-world analysis of a recent deployment.

INDUSTRY INSIGHT
The evolution of streaming technology stack in China and Southeast Asia - Angel Chin, BaishanCloud
Over the past decade, China has become the world's largest live streaming market and Southeast Asia became the fastest-growing internet economy too. Boosted by the COVID-19 lockdown, the number of live streaming users in China has expanded to 500 million, and that of mobile streaming users in Southeast Asia has grown by 60%. An increasing number of streaming services and content providers, such as Netflix, Disney+, and TikTok, have tapped into these markets. However, it is not easy to compete with local players and truly capitalize on the market opportunity without a deep understanding of the unique industry ecosystem in the region.  In this presentation, Angel Chin, Senior Director of Products & Solutions Engineering of BaishanCloud, will discuss the streaming industry trends in China & Southeast Asia, the underlying technology, and what we are expecting to see in the future.  You will leave the session with a good knowledge of the streaming landscape in China & Southeast Asia, and the key drivers of streaming tech evolution, which will inform your entry, growth, and/or investment strategy in the region.

CASE STUDY
Software-defined networks for automated video distribution - Ashutosh Patel, PCCW Global/NetInsight
Designing a self-provisioning self-service platform for users to create their own transmissions for video content exchange.

13.00 Enabling AI Across the Content Chain 

Artificial intelligence (AI) and machine learning (ML) are transforming every step of the content chain from camera to consumer. Unveiling the latest innovation direct from leading research labs, case studies revealing how real-world applications of AI and ML are working today, and broadcast tech leaders debate "will AI save broadcast?"

KEYNOTE
The future of AI in broadcast - Masakazu Iwaki, NHK
One of Asia Pacific's leading broadcast AI research scientists reveals what's coming out of the labs, and how AI is changing (and recognizing) the face of broadcast.

CASE STUDY
Streamlining subtitles with neural machine translation - Dion Wiggins, Omniscien & Alphie Larrieu, Astro
Machine translation and cloud orchestration meets subtitles for a high-capacity multi-language broadcast television company as it adapts to the OTT media market.

FIRESIDE CHAT
AI In Sports in 2020 - A reflection from this year's US Open - Dane Gambrill & Aaron Baughman, IBM
For the first time in US Open history, this year's tournament was held without in-person spectators and with most staff working from home. Join us for a fireside chat to hear from two Technology leaders from IBM as they share the journey of how the USTA and IBM teams came together to re-imagine, develop, and deliver a first-of-a-kind, AI-powered tennis experience to millions of fans across the globe.

15.05 Transforming Live Sports Production 

From high-end live production to new low-cost techniques for televising niche games for the first time. From IP-based remote production to the rise of OTT sports platforms, uncover the emerging tech and production techniques transforming the way the most exciting events are brought to every screen.

SPONSORED SESSION
Find out how to deliver best-in-case best-in-class sports OTT Experiences with implementation of multi-CDN / multi-protocols strategies - Gautier Demond, Lumen Technologies
During high bandwidth events with large or massive audiences around the world, Lumen CDN and its meshed network of devices allows for greater bandwidth availability and for broadcasters to scale as the viewing demand increases. Join the session to learn more about delivering world’s most-watched professional football, tennis and cycling events to millions of viewers.

CASE STUDY
Innovating low-cost live sports production - Tom Lithgow, Bluefish
Cost-effective technology combined with innovative engineering and operations are opening up new sports to live broadcast for the first time.

CASE STUDY
Achieving ultra-low latency for live sports distribution in the cloud - Ren Egawa, Rexcel/Videon/Fuji TV
A leading Japanese broadcaster delivers amazingly-low streaming latency for its World Cup Volleyball coverage with the help of the cloud and cutting-edge video encoding.

PANEL
Technology roadmap – plans and projects for the year ahead - Rob Ambrose (Highgreen Media), Hendy Lim (IEG), Jay Ganesan (MediaKind), Regie Bautista (GMA Network)
Broadcast and digital media technology leaders reveal their plans and investment priorities.

11.00 Shaping the Future of TV Broadcasting

Success for broadcasters, linear channels and pay TV operators depends on delivering the right combination of linear and on-demand services, blending hybrid TV with OTT. Understand the future potential with up-to-date market analysis, hear the stories of successful transformation projects, and find out how to develop hybrid TV services.

SPONSORED SESSION
Taking Live into the Cloud - Stefan Mayr (Grass Valley) & Dennis Breckenridge (Elevate Broadcast)
Join us to learn how to leverage elastic compute technologies to take your cloud-based production to the next level.

SPONSORED SESSION
Caching in a 5G network and its implications for video streaming - Arianna Aondio (Varnish Software), Devesh Gautam (Rakuten) & Tushar Gohad (Intel)
Join the conversation with Rakuten, Intel and Varnish Software where we will discuss CDN transformation to enable 5G use cases and handle large audiences

FIRESIDE CHAT
Launching a modern satellite TV platform - John Huddle (SES) & Ralf Siebenaler (Magistan)
Going inside a TV platform operation in the Philippines that enables content owners to launch new channels rapidly, reaching an audience of 4.5 million households while enhancing the bouquets of DTH operators.

CASE STUDY
All in with IP – engineering a broadcast infrastructure transformation - Reza Mazhari, Tabcorp Holdings
First-hand experience of designing and planning every step of a project to transition to an all-IP infrastructure.

13.00 Growing Direct-to-Consumer Services

Picking the optimum business model from SVOD to AVOD, and creating the right blend of content, tech and user experience tailored to each market are essential for a successful modern media business. Going it alone or partnering with others, competing with the global streaming giants or targeting a niche, hear how successful direct-to-consumer platforms have flourished.

KEYNOTE
Competing with the global giants – a recipe for OTT success in Asia - Tarun Katial, Zee.Essel Group
In an OTT market dominated by Silicon Valley behemoths, the pressure is on for regional players to compete. The secret is in understanding local content tastes and business models while delivering world-beating levels of user experience.

CASE STUDY 
Building scalability and elasticity into OTT services - Fabien Astruc (Anevia) & Kristiono Setyadi (MNC Group)
How OTT services can scale up for peak traffic without building excess capacity: inside the architecture needed to deliver brilliant user experience and quality-of-service to millions of viewers without busting the budget.

KEYNOTE
Engineering an OTT platform at scale - Manish Verma, SET India
Behind the scenes of one of the biggest new OTT platform launches to see the engineering and technology architecture needed to deliver consistent performance and a great user experience.

FIRESIDE CHAT
Competing in the OTT business: Using data to get the business model right - Rob Ambrose (Highgreen Media), Aki Tsuchiya (Streamhub) & Hirosuke Usui (Tokyo Broadcasting System Television)
Optimizing OTT business models is challenging: From securing the best talent and content rights, to tuning the mix of revenue between advertising, subscriptions and content sales, to managing the balance between owned-and-operated platforms and social media. Explore how data science and machine learning can be the solution.

15.05 The future of entertainment technology

The growth of consumer platforms is driving a content renaissance underpinned by new ways to make that content more efficiently and securely. Explore case studies using the latest creative production tech, from collaboration in the cloud to remote editing, and debate whether building, buying or partnering is the best way to develop new tools.

FIRESIDE CHAT
Building a short-form OTT platform to beat the world - Derek Tan, Viddsee
Short-form content is making waves in the streaming market with the launch of Quibi on the global stage and Singapore-based Viddsee. Explore what's behind their success.

CASE STUDY
Combining OTT and free to air Broadcast - Ren Egawa, Rexcel/Videon/Taipei National Opera House
An amazing case study involving the Taiwan National Opera House and how broadcasters enabled viewers to select their preferred choice of camera angle and coverage.

PANEL
On the screen and on the field: what broadcasters and esports producers can learn from each other - Rob Ambrose (High Green Media), Debbie Lee (Techstorm.tv), Andy Blondin (Epic Games) & Nick Vanzetti (ESL Gaming)
What can esports learn from traditional sports broadcasters about reaching a mass audience? And what can broadcasters learn about innovative formats and production techniques? A panel of both groups come together to debate.