Media Distillery Deployed at Magenta Telekom in Austria

Media Distillery Deployed at Magenta Telekom in Austria

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Media Distillery Deployed at Magenta Telekom in Austria

Fri 08, 09 2023


Amsterdam, September 4, 2023Media Distillery (IBC 2023 stand 5.G10), a leading provider of AI-enabled video analysis solutions for the video entertainment industry, announces that Austrian multiservice provider Magenta Telekom, part of Deutsche Telekom Group, is deploying EPG Correction Distillery™ to improve the user experience for its 500,000 video service customers.

Following a successful POC, EPG Correction Distillery is currently in deployment and will go live on Magenta’s most popular TV channels in Q3 2023.

EPG Correction Distillery, part of Media Distillery’s Time Marker Suite, resolves one of the most common problems facing super-aggregators and their subscribers – namely the lack of accurate time markers in broadcast and the consequent discrepancy between actual and scheduled EPG start and end times of TV shows. By analyzing broadcast content in real-time and across multiple channels, EPG Correction Distillery instantly detects the actual start and end times of the programmes, and adjusts the EPG margins accordingly.

Media Distillery sample customer data shows the dramatic positive impact its advanced video analysis technology has on customer satisfaction. In earlier deployments with other operators, the introduction of EPG Correction led to a drop in customer complaints related to replay, recordings and EPG by as much as 75%. EPG Correction Distillery recently reached the milestone of 1,000 activated channels.

“Delivering the best possible user experience to our customers is essential in today’s competitive marketplace,” said Christian Jaros, Vice President Entertainment at Magenta Telekom. “Media Distillery is helping us to overcome one of the greatest frustrations viewers encounter, namely replay programmes having incorrect start and stop times due to broadcasts not corresponding with the EPG schedule. EPG Correction Distillery is now enabling us to deliver a more seamless entertainment experience.”

“We congratulate Magenta Telekom Austria for their abiding commitment to customer satisfaction,“ comments Roland Sars, CEO of Media Distillery. “We’re very proud to launch our technology at Magenta Telekom, and we look forward to helping deliver next-level experiences for TV viewers.”

The award-winning Media Distillery system empowers operators to provide their customers with valuable products by analyzing video with AI. It uses Deep Content Understanding™ to automatically create deep metadata from video content. TV service providers can leverage this to enhance the presentation of programmes and deliver better viewing experiences. Over 30 million homes worldwide are enjoying superior UX thanks to Media Distillery technology, whose customer base includes major operators such as Vodafone, Altice, Liberty Global, NOS and ClaroVTR.

INVITATION TO MEDIA: To have a briefing with Media Distillery (IBC 2023 stand 5.G10), either before or during IBC 2023, please just get in touch using the contact details below.

About Magenta Telekom

Magenta Telekom (T-Mobile Austria GmbH) is a leading provider of internet and mobile communications, entertainment and business solutions in Austria. The company has around 2,200 employees and generated revenues of 1.39 billion Euro in 2022. The company offers ultra-fast broadband via hybrid fiber coax cable and mobile internet, entertainment and the latest technologies for digital life and work. As part of the Deutsche Telekom Group, the company benefits from the innovative strength and financial stability of the Group, which is the most valuable brand in Europe. In the 2022 financial year, the Group generated revenue of approximately 114.4 billion Euro.

About Media Distillery

Amsterdam-based Media Distillery is an acknowledged leader in AI-driven video analysis solutions for the worldwide entertainment Industry. The cloud-based Deep Content Understanding™ solution provides fully automated real-time content analysis which empowers broadcasters, pay-TV service providers and OTT video services to optimise viewer engagement through accelerated and accurate content discovery and enhanced user experience. Media Distillery’s customer base includes major operators and broadcasters located around the globe including Vodafone, Altice, Liberty Global, NOS and ClaroVTR, delivering enriched viewing experiences in over 30 million homes.

For media information:

Cynthia Ritchie

White Tiger Communications

+44 20 4518 7555


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