At NAB 2025, VisualOn will showcase major advancements in its AI-enhanced VisualOn Optimizer Universal CAE and AdFusion ad management solutions, empowering service providers with superior video compression, bandwidth efficiency, effective monetization, and seamless ad integration across platforms.
The CAE solution is now integrated into mobile devices, bringing AI-driven video compression on the go. Mobile CAE reduces file sizes by over 50% while maintaining quality, leveraging the highly efficient VCC (H.266) encoder.
VisualOn will also demonstrate the latest enhancements to VisualOn Optimizer, now gaining widespread adoption across live and VoD streaming applications, including our first live stream workflow customer – FITE. A key highlight is integration with a provider of AI-driven encoding and transcoding solutions, known for delivering a signature solution for every encoding and transcoding need. With VisualOn Optimizer, service providers can significantly enhance their encoding workflows, achieving drastic bitrate reductions while maintaining exceptional video quality.
Optimizer is also expanding into the automotive industry, focusing on video recording applications where efficiency and high-quality footage are crucial. By reducing video file sizes while preserving clarity, Optimizer enables extended recording times and efficient storage management, benefiting in-vehicle camera systems and fleet management solutions.
Key features of VisualOn Optimizer:
- Live Capture with CAE on mobile devices – Witness real-time video compression on a mobile device, demonstrating how Mobile CAE reduces live video size by over 50% while preserving quality, optimizing on-the-go recording and playback.
- Ultra-efficient streaming for 5G & mobile networks – Optimized for bandwidth-constrained environments, ensuring smooth playback with minimal latency.
- Enhanced battery efficiency – Designed to maintain superior video quality while minimizing processing power, extending device battery life.
- Optimizer Live – Achieves up to 60% bitrate savings for real-time video applications, optimizing live workflows while maintaining low latency.
- Optimizer VoD – Reduces bitrates by over 54% in production, preserving visual fidelity and improving storage and streaming efficiency.
- Automotive Applications – Optimizing video storage for in-vehicle camera systems and fleet management solutions.
Photo Caption: VisualOn Optimizer
AdFusion: Maximizing Monetization with Advanced Ad Integration
VisualOn will also spotlight AdFusion, its advanced ad management solution designed to optimize ad insertion, playback, and tracking across streaming platforms. AdFusion is already powering advertising strategies for leading platforms such as Amazon, SonyLIV, and G-mana, helping service providers maximize revenue potential.
Key capabilities include:
- Seamless pre-, mid-, and post-roll ad playback for VoD and live content.
- Clickable ads and companion ads for increased engagement and interactivity.
- Advanced tracking with OM SDK integration and Google PAL support for precise ad performance analytics.
Attendees can experience a live demo of AdFusion, showcasing its seamless integration with VisualOn’s OSMP+ streaming media players for an optimized ad-supported streaming experience.
Photo Caption: VisualOn AdFusion
Bringing Video Streaming Expertise to NAB 2025
VisualOn’s experts will be available at NAB 2025 to discuss the latest innovations in video encoding, playback, and monetization. Stay tuned for panel discussions and presentations, including insights from VisualOn CEO and President Yang Cai, on the future of AI-powered video streaming.
Company Overview
VisualOn is a leading streaming solutions provider that enables profitable and differentiated media services globally. Its Universal Content-Adaptive Encoding solution and advanced media player are trusted by top media companies. Notably, VisualOn Optimizer was honored with the NAB 2024 Product of the Year Award, underscoring its commitment to innovation. VisualOn delivers high-quality video content to connected screens, offering broad compatibility, unique features, and quick time-to-market. Discover more at www.visualon.com.
Company Contact:Ruochen (Savi) ShiMarketing DirectorEmail: savi@visualon.com