With a growing demand for broadcast-grade capabilities, the partnership between Vizrt and Midwich innovates the live production solution offering for content creators in SEA
Bergen, Norway – 12 February 2025 – Vizrt, the leader in real-time graphics and live production solutions for content creators, today announces the addition of Midwich to its expanding ecosystem of partners.
The partnership marks a new era of growth for both companies in the Southeast Asian media tech market, supplying productions with powerful technology, including the switcher line TriCaster, video conversion tools Viz Connect, and PTZ cameras.
This partnership is ideally suited to understand and deliver on the unique business needs of Southeast Asia. The region is seeing a significant growth in demand for live production experiences, driven by its young population. According to Redseer, the live experience market in Southeast Asia is on track to nearly double in value by 2028, with the rise in popularity in live content such as eSports, entertainment, and hybrid events.
Distributing best of breed solutions
Based in Singapore, Midwich is serving the region as a leading distribution company, working with over 300 dealers and supplying content creators with innovative solutions from Vizrt – including the iconic TriCaster line.
“We recognize how powerfully the TriCaster offers the core of a production solution. At Midwich, we want to distribute the best of breed products and solutions to our customers, whichever point they’re at in their live production journey. The partnership with Vizrt means we strengthen our offering, as Vizrt’s suite of products and solutions deliver – from the accessibility of the Go products up to the Woah of the graphics!” says Dan Fletcher, Managing Director, Midwich APAC.
Vizrt’s portfolio of products and solutions addresses the needs of content creators, regardless of where they are on their production journey. For instance, the TriCaster Mini S is a software-based live production system, crafted as an entry-level solution for those passionate about video storytelling.
TriCaster Vizion, on the other hand, is a complete live production system fit for any purpose – whether for broadcasters, sports networks, live events, corporations, education institutions, and more.
“There is an undeniable appetite to expand live production possibilities in Southeast Asia. Vizrt’s versatile video solutions empower compelling and engaging content creation at every level, while also meeting ever-evolving live production needs. Our partners are essential in delivering the latest innovations to content creators of all sizes, ensuring our mutual growth and local support to the end-user,” says Paul Shutt, Head of Channel Sales APAC, Vizrt.
Strengthening the Vizrt partner network
Midwich and Vizrt align in the mission of providing unparalleled support and services for users. With the demand for unique live experiences only growing, Midwich is well-equipped to offer video storytellers of the region the right solutions to bring their stories alive.
Additionally, Midwich is on the path to becoming certified partners in Vizrt’s extensive graphics portfolio to expand its offerings to live productions across the region.
With a growing number of certified partners worldwide, continuing investment in the Vizrt Partner Program is a key focus for Vizrt in 2025. To best serve the visual storytelling community worldwide, Vizrt is consistently adding products and solutions, as well as certifications and training, to support the growth of its partners’ businesses.
For more inforation about Vizrt and its partner program, visit: https://www.vizrt.com/vizrt/partner-program/
