Consume Data Snippets from BaM Live!
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In this session we discuss how consumer viewing habits have changed, and how media companies can best design consumer experiences to enable viewers to make sense of the sheer number of options available to them, and more importantly, how to keep them engaged.
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Announcement of the Consume BaM Award® Winner from the IABM Awards Ceremony 2020.
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This panel puts a spotlight on understanding consumers, something that has become increasingly important for creators of content and experiences in recent years. Consumer demand for entertainment services has radically increased during lockdowns, but what are consumers looking for? Have remote working challenges led to a degradation of quality standards at media companies? Does quality consist of providing great images, a seamless experience or relevant content? In this session, we interview some experts on the topic to decode viewing habits during lockdown and understand whether some of the new trends emerging in this period may have led to long-standing changes to what consumers are looking for from creators of content and experiences.
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This session features a panel who examine suppliers’ transition to as-a-service models. The expedited move to remote working caused by the pandemic has forced technology suppliers in the media industry to accelerate their transition from large and infrequent monetary inflows to smaller and more continuous cash streams. At the same time, the pandemic has also forced suppliers to prop up virtual and continuous engagement with their customers due to the absence of trade shows. What are the major implications of this for technology providers in the media industry? How do you plan, develop and price the new as-a-service offerings? How do you forecast revenue streams in a time of unprecedented change? We try to answer these questions with a panel of leaders at major technology suppliers in our industry who explore the challenges and benefits of as-a-service models, and how to make it work.
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Hear how Rexsel Nippon used Videon’s EdgeCaster to successfully livestream the Historic Taipei Opera to over 50,000 viewers worldwide in a month
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