Watch disguise CSO Tom Rockhill walk in and interact with an xR-enabled virtual environment from a small LED stage space in the disguise office. He can see real-time graphics playing off the LED panels surrounding him, including overlaid AR characters in the foreground. Tom will also showcase a previous broadcast application for Eurosport’s coverage of this year’s US Open, where disguise partners White Light used the xR workflow to deliver a virtual studio where the presenter could virtually interview Novak Djokovic whose live image was teleported into the Eurosport studio from a different studio location.
View More
With increasing competition in the OTT and Pay TV space,
customer acquisition has become a more challenging and expensive proposition for video services.
As it becomes harder to win new customers, it becomes even more important to retain those customers you already have.
The right conversion strategy is a growth accelerator and will have a significant impact on your business profitability.
In this white paper we will explain how Artificial Intelligence algorithms allow video service providers to
build and automatically run more accurate trial conversion prediction models, which predict future conversion rates based on past audience behavior.
View More
Competition for viewer “eyeballs”, to use the industry term, has never been more intense. Part of this is due to the proliferation of viewing channels and distribution mechanisms, as well as increasing pressure on the entire economic model for content creation, distribution and monetization.
On the other side of the coin, viewers expect high quality in creation, output and delivery. They want that content delivered whenever and wherever they want, and they want to minimize how much they pay for it. Simply put, viewers’ expectations are at an all-time high, at a time when they have a staggering amount of choices.
View More
