The way audiences consume content has undergone a dramatic transformation. While linear TV continues to play a vital role, especially for live events and shared cultural moments, the rise of VOD and OTT platforms has reshaped how, when, and where people watch. Viewers now expect seamless access to content across devices, locations, and times. But one thing hasn’t changed: their expectation for broadcast-grade quality.
How AgileTV is Enabling Smarter, Leaner TV Operations
The market for TV service delivery is undergoing rapid transformation, with consumers increasingly expecting seamless, feature-rich viewing experiences. Competing in this high-stakes environment, operators are under significant pressure to modernize legacy infrastructure, reduce costs and minimize time to market. The knock-on effect is that, for many, traditional CAPEX-heavy investment strategies are no longer sustainable, particularly as the battle for viewers intensifies.
IABM Technology and Trends Roadmap – 2025
The IABM Technology and Trends Roadmap isn’t just for industry technologists to use as a reference. IABM has discovered industry execs using it as a starting point for their keynote speeches: product line managers are using it to plot their own products; and corporate board members get a better understanding of where the company’s products sit on the adoption curve, hence a better grasp or risks vs gross margins. This also assists marketing activities by giving an indication of how best to promote products within M&E and adjacent/vertical market areas.
Veset – The appeal of niche and nostalgia
Veset - The appeal of niche and nostalgia Lelde Ardava, COO, Veset In an increasingly crowded broadcast landscape, OTT services and broadcasters face the unending challenge of capturing and maintaining viewer attention. Strategies to expand viewership and increase engagement include expanding into new geographical regions, launching on new platforms, and investing in big budget original content, but of course the latter isn’t always an option. For many broadcasters, another strategy that has emerged as being effective at drawing audiences and improving engagement is the delivery of content that caters to niche audiences and fandoms. Power of niche offerings Of course, delivering niche content that appeals to a very specific audience or fanbase is far from a new phenomenon. Niche channels have in fact been around for decades – take MTV or the History Channel for example. These networks recognized that launching niche offerings to appeal to passionate audiences not only helped to enhance viewer loyalty and enthusiasm but also created an opportunity to monetize back catalogue content. This strategy allowed networks to keep audiences entertained while maximizing the value of existing content libraries. These days, networks, broadcasters and video providers stand to gain similar benefits from launching niche channels and...
TotalMedia – Empowering intelligent video processing solutions for over 30 years, revolutionizing video broadcasting and OTT services through innovative technology licensing
Founded in 1994 and headquartered in Silicon Valley, California, TotalMedia has over three decades of expertise in image and video core technologies. Leveraging a Software-Defined Architecture (SDAA), TotalMedia provides a flexible and scalable foundation for seamless integration with existing broadcast and OTT infrastructures while adapting to future technological advancements.
With over a decade of investment in artificial intelligence, AI serves as the cornerstone of TotalMedia’s UHD encoder, generative content and quality enhancement features. AI-powered algorithms enhance video resolution, smoothness, and color accuracy, restore aging content, and generate advanced visual effects such as super slow motion and afterimages. TotalMedia empowers industries including broadcasting, cable networks, telecom operators, OTT platforms, content providers, surveillance, and emerging sectors like in-vehicle entertainment systems.
Pebble – 25 years of playout, then and now
25 years ago, many were simply relieved that their businesses had “survived” the millennium bug. Audiences were glued to George Clooney in ER, and Breathe by Faith Hill was the Billboard bestselling single of the year. TV Technology magazine published an article headed What’s Digital Television?
2000 was also the year that three colleagues set up a new business, Pebble. They had worked for the then market leader in playout automation Louth (acquired by Harris, now Imagine), and they wanted to bring their extensive experience to bear on a new generation of systems.
VisualOn – Enhancing viewer experience and streamlining operations: how VisualOn Native+ Players help service providers deliver high-quality streaming efficiently
As streaming video continues to surpass broadcast and cable TV to become the mainstream media choice, OTT service providers are facing an increasingly competitive landscape. To succeed, providing an exceptional user experience is crucial for retaining customers and reducing churn. The media player on the wide range of client devices plays a pivotal role in ensuring a seamless, high-quality experience. However, service providers face several challenges when it comes to media players.
Veset – Keeping content secure when using cloud playout
Getting content delivery right is a top priority for broadcasters and media providers, with security being a critical, non-negotiable aspect. Broadcasters are increasingly turning to cloud playout to manage the complexities of delivering content to a diverse range of platforms and devices, and so it’s critical that cloud playout systems operate to the highest security standards. Not only do broadcasters need to protect their content and channels from unauthorized access, cyber-attacks and data breaches, but these security threats are constantly evolving as attackers adapt and seek to exploit different vulnerabilities in broadcast systems. And so, for broadcasters wanting to use cloud playout, the inevitable question arises: how can they ensure their content remains secure?
Tiledmedia – The recipe for a future-proof OTT video player
Today’s consumer has an insatiable hunger for video content at any time, which has created a vast streaming media ecosystem. To serve enough ‘bread and games’ to the masses, OTT service providers have no choice but to cover many platforms, such as iOS, Android, web, set-top boxes, TV dongles and smart TVs. This buffet of platforms has been the cause of many headaches for OTT service providers integrating a video player into their application.