ML and the Use of Smart Data to Attract, Acquire & Retain Subscribers in OTT

ML and the Use of Smart Data to Attract, Acquire & Retain Subscribers in OTT

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Tag: ML

ML and the Use of Smart Data to Attract, Acquire & Retain Subscribers in OTT

The media OTT world is getting increasingly crowded. Disney’s video-on-demand streaming service launch in 2020 attracted 10 million subscribers in its first 24 hours in just the US, Canada and Netherlands. Subscription video-on-demand platforms such as Netflix, Hulu, and Amazon Prime Video have accumulated millions of monthly active users and provide access to a variety of movies, TV shows, and documentaries at the click of a button. There’s no doubt media consumption has increased substantially in digital formats, with the lockdown accelerating this trend.

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Digital Nirvana Offers Continued Support and Migration Path for Legacy Systems

For media and broadcast organizations it is vital that they constantly collect and use knowledge about broadcast content. The paramount concern for these organizations is to provide the best possible viewer experience and meet the government’s compliance regulations. Recently the legacy system Volicon’s Observer announced the end of after-sales support, leading its customers to look for more efficient broadcast monitoring and compliance logging systems.

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In Conversation with Zorroa

In this IABM TV interview, Marc Stevens (CEO, Zorroa) gives an overview of Zorroa’s ML platform including who it's built for, it's common use cases, and how it is helping organizations solve challenges in the ML space.

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In Conversation with Metaliquid

We catch up with Mataliquid's Head of Sales Maria Lodolo D'Oria to find out more about their recent project with Minerva where they delivered a revolutionary viewing experience of the recent US Presidential Debates.

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In Conversation with Digital Nirvana

In this IABM TV interview, Hiren Hindocha (CEO, Digital Nirvana) gives an update on Digital Nirvana including a snapshot of some of their upcoming products and the key technologies they plan to leverage going forward.

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Mediagenix – AI and ML in scheduling and ratings predictions!

Discover how AI and ML improve the quality of schedules, reduce human efforts, and boost the accuracy of predicted ratings. By MEDIAGENIX.

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Veritone and San Francisco Giant Case Study

How the SF Giants Further Fan Engage by using AI featuring Logan Ketchum Director of Sales and Strategic Partnerships at Veritone and Paul Hodges Vice President of San Francisco Giants Productions.

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AI and ML Panel Discussion

This live session will focus on data-driven media, including innovative artificial intelligence and machine learning solutions to create, manage and deliver content as well as analytics solutions enabling informed decision-making at media organizations.

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Wildmoka – Transforming smartphone Live TV viewing experience for News with AI/ML.

The innovation we want to talk about in this session explains how AI/ML is used today to automatically transform horizontal 16:9 live streams into vertical 9:16 ones in real-time and without “cropping” (so loosing) important information contained in the original 16:9 frames.

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Viaccess-Orca – Why AI-Based Targeted TV Advertising is a Must for Operators

This presentation will examine the benefits of targeted advertising for viewers, advertisers, and operators, as well as some of the delivery challenges. Attendees will learn how operators can collect viewer data and enhance decisions related to targeted advertising using artificial intelligence. By providing invaluable insights into what content is popular and what’s not, data and analytics help to improve the relevance of content and advertising delivered by service providers to individual viewers and households.

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