As streaming video continues to surpass broadcast and cable TV to become the mainstream media choice, OTT service providers are facing an increasingly competitive landscape. To succeed, providing an exceptional user experience is crucial for retaining customers and reducing churn. The media player on the wide range of client devices plays a pivotal role in ensuring a seamless, high-quality experience. However, service providers face several challenges when it comes to media players.
Veset – Keeping content secure when using cloud playout
Getting content delivery right is a top priority for broadcasters and media providers, with security being a critical, non-negotiable aspect. Broadcasters are increasingly turning to cloud playout to manage the complexities of delivering content to a diverse range of platforms and devices, and so it’s critical that cloud playout systems operate to the highest security standards. Not only do broadcasters need to protect their content and channels from unauthorized access, cyber-attacks and data breaches, but these security threats are constantly evolving as attackers adapt and seek to exploit different vulnerabilities in broadcast systems. And so, for broadcasters wanting to use cloud playout, the inevitable question arises: how can they ensure their content remains secure?
Tiledmedia – The recipe for a future-proof OTT video player
Today’s consumer has an insatiable hunger for video content at any time, which has created a vast streaming media ecosystem. To serve enough ‘bread and games’ to the masses, OTT service providers have no choice but to cover many platforms, such as iOS, Android, web, set-top boxes, TV dongles and smart TVs. This buffet of platforms has been the cause of many headaches for OTT service providers integrating a video player into their application.
Net Insight – Efficiency first: streamlining sports video delivery
Innovation has always been integral to the broadcast industry, such as with the rise of HD, digital audio and 4K, as well as more recent developments surrounding IP. Each new wave of development has encouraged experimentation, leading to solutions that stand the test of time, like the ones mentioned, and solutions that do not. The latest experimental wave is, of course, AI which finds itself full of potential but lacking enough real-world use cases to make it resonate across the industry.
nanocosmos – With cutting-edge B2B real-time streaming, nanocosmos drives dynamic content and revenue growth for providers of monetized content
Since mobile devices took the stage of online content, nanocosmos has been a leading innovator in B2B real-time streaming solutions designed for revenue growth and consumer engagement across industry sectors like live auctions, iGaming, and sports betting.
LTN – Harnessing the power of IP video distribution to drive cost efficiency and ROI
The media industry is changing rapidly. Fierce competition is fueled by the entry of big tech companies and digital platforms, as well as the decline of traditional linear television viewing. It’s never been more important for Tier 1 media companies to remain laser-focused on delivering more customized content globally and increasing ROI while staying on budget. Content providers need to reassess their operational models and leverage scalable, cost-efficient video distribution solutions to overcome these challenges and maintain their competitive edge.
Knox Media Hub – A fast(er) road to FAST?
The “Streaming Wars” is on everybody’s lips and 2024 has brought together all in agreement: with the SVOD churn now a reality, content providers are turning to FAST and AVOD to diversify channels and revenues (recommended Kantar’s extensive research).
Brightcove – UK media makeover: new opportunities for local broadcasters
In recent years, media consumption in the UK has seen a drastic transformation. Streaming giants like Netflix, Amazon and Apple have increasingly dominated the scene, leading to shifts away from traditional broadcast viewing. Ofcom’s Media Nations report highlights that streaming has become a primary mode of content consumption for many, with more than 80% of UK households now having access to at least one streaming service.
Pixel Power, a Rohde & Schwarz Company – Playout automation: doing more with less
Automated playout of linear content has advanced tremendously since the turn of the century. Cart machines, various flavors of VTRs and master control switchers are gradually finding their way into museums and no longer does a project engineer need to spend a day conjuring up an RS422 cable that coerces a reluctant piece of equipment into obedience under a device control automation system.
Vubiquity – Cracking the code: navigating the challenges of monetizing FAST channels
Free Ad-Supported Streaming Television (FAST) channels have emerged as an attractive option for content monetization. FAST offers a unique opportunity to monetize content that might not perform well in Video-on-Demand (VOD). Think of the back catalog of classic game shows. Driven by nostalgia, people will often watch, but will they search for them? And will major streaming services promote them?