Live sports provide huge business growth opportunities that linear TV providers cannot ignore. This is reflected by the numbers, with the Premier League being the most-watched league globally, NFL games accounting for 96% of the most-watched 2023 US TV broadcasts and Super Bowl LVIII bringing in a record 123.7 million average viewers. The growth has extended to streaming as well, with the NFL’s first streaming-exclusive playoff breaking records with 23 million viewers.
Magine Pro – How end-to-end solutions drive operational efficiency and growth in the OTT industry
In today’s fast-paced market, efficiency and agility are crucial for OTT operators and vendors striving to keep pace with rapid innovation. To remain competitive, these companies must maintain seamless operations and stay strategically focused, ensuring they can adapt quickly to changing market dynamics. At Magine Pro, we champion an all-encompassing approach that not only simplifies the OTT ecosystem but also drives significant business value. As the CEO of Magine Pro, I’ve seen firsthand how a well-integrated, end-to-end platform can transform operations, streamline processes, and create new opportunities for growth.
DOTSCREEN – Native app development vs. using a coding framework
In the world of video streaming, the choice between native app development and using a coding framework is a common question providers face. This decision impacts performance, cost, flexibility, and time to market. For companies like DOTSCREEN, which leverages native app development to provide modern video streaming applications across all connected devices, the stakes are particularly high. This article explores the benefits of native app development over coding frameworks, emphasizing why native development is often the preferred choice for high-performance video streaming applications.
Blue Lucy – Six strategies to unlock value
It’s a fact that our industry is littered with quietly, and not so quietly, abandoned big technology projects. Trade shows and networking events are frequently awash with talk of delays, cancellations and scope contractions for contracts that once grabbed the headlines. This begs the question: has the industry lost sight of the importance of value? And how long is too long to wait for your technology initiatives to deliver tangible value to your organization?
Witbe – Greening the streaming: how real device testing can drive sustainability in the media industry
As millions of users consume streaming video content across various platforms daily, video app providers and mobile network operators face immense pressure to manage data usage and bandwidth efficiently. This challenge presents an opportunity to make the industry more sustainable. Leveraging data analytics captured through real device testing, streaming video service providers can not only optimize data transmission but also reduce energy consumption and promote sustainable user behavior. Vodafone, Telefonica, and Meta have already communicated interesting results in this field.
Ateme – Reducing streaming’s carbon footprint through innovation
The video streaming industry, which now accounts for 60-80% of global internet traffic, is facing increasing scrutiny due to its significant contribution to carbon emissions. According to a report from The Shift Project, internet activity is responsible for approximately 4% of global greenhouse gas emissions, a figure that is expected to rise as demand for streaming services grows. This surge in video consumption has driven the expansion of data centers, network infrastructure, and consumer devices, all of which add to the industry’s environmental impact. In response, companies like Ateme and other video processing vendors are focusing on innovations such as advanced video codecs, efficient compute platforms, and AI-driven optimizations to reduce data size, energy consumption, and overall carbon footprint in the streaming ecosystem.
Appear – How to be an immersive and green broadcaster
Delivering immersive live events, whether it’s the thrill of the Olympics’ 100-meter sprint or the suspense of an awards ceremony, while simultaneously meeting sustainability goals, is no easy feat. Broadcasters are rising to this challenge by leveraging cutting-edge technologies and innovative production methods. Today’s audiences expect nothing less than best-in-class coverage, and the recent summer of sports presented broadcasters with the dual challenge of delivering high-quality live content, while adhering to stringent sustainability standards.
Amagi – Embracing cloud technology for a sustainable future
Like many others, the broadcast industry is facing increasing pressure to reduce its environmental impact. While essential for delivering high-quality content, traditional on-premises infrastructure often consumes significant energy and resources. This is due to several factors, including a few that I will be discussing below.
Agile Content – How TVaaS empowers telcos and ISPs to seamlessly enter the TV market
In the ever-evolving and highly competitive telecommunications landscape, delivering high-quality TV services has become a critical factor for success. However, for Tier 2 and Tier 3 telcos and Internet Service Providers (ISPs), entering the TV service market presents a daunting challenge. The obstacles are numerous, ranging from limited infrastructure and technical expertise to significant capital investment requirements. Building and maintaining a robust TV platform demands not only substantial financial resources but also continuous content management and the agility to respond to rapidly changing consumer preferences. For many smaller telcos and ISPs, these challenges result in either subpar TV services or an inability to offer these services at all. Studies have consistently shown that households with bundled TV and internet services exhibit significantly higher retention rates compared to those with standalone services. For instance, a recent report by Deloitte revealed that 40% of consumers are more likely to stay with their current provider if they are satisfied with their TV service. This customer retention is crucial for smaller telcos and ISPs operating in a saturated market, where competition is fierce and customer loyalty can be hard to secure. Offering a compelling service can act as a significant differentiator, helping these companies retain customers who might otherwise switch to competitors offering more comprehensive service packages.
Imagine Communications – The long road to Paris: the rise of remote production in broadcasts of the Games
With Paris 2024 just around the corner, I can’t help looking back on the 2010 Winter Games in Vancouver, where I had the privilege of working with one of Imagine Communications’ broadcast customers. In all the excitement, one thing that struck me the most was the sheer size and complexity of the International Broadcast Centre (IBC). Broadcasters from all around the world had packed the space with a massive amount of equipment — including multiple control rooms and dozens of full editing suites — and thousands of people were working tirelessly to produce their programs. It was a spectacle on par with the games themselves.