This week, we're joined by Gareth Capon from Grabyo. Gareth takes us through the nuances of live video production in the cloud - a forward-thinking method of bringing social media clips and live events to audiences across the globe. Are audience attention spans waining? Has advertising become too targeted? We'll ponder these questions and much more.
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This Briefing focuses on identifying the most important investment drivers in content distribution & monetization derived from a mixture of sources, including survey data on technology priorities, company announcements, and financial data.
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IABM Adoption Trends reports annually track the adoption of specific emerging technologies within the broadcast and media sector.
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We are proud to announce that ELEMENTS has achieved the highest results in the SPEC SFS VDA storage performance benchmark. This has been done together with our new technology partner ThinkparQ and their BeeGFS file system, which is well established in High Performance Computing, AI and Deep Learning, and Science. After introducing this file system to the Media and Entertainment industry, it was vital that we proved its capabilities in video production workflows. In this article, we will explain how we have achieved the high score, examine and compare benchmark outcomes in detail and discuss what these results really mean.
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Cricket, like many other sports, has been seriously impacted by the social distancing restrictions imposed by the pandemic. The postponement and cancellation of matches at the height of lockdown, through to the more recent challenges of positive Covid tests, all caused a huge amount of disruption.
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In a recent report “The Evolution of Production Workflows”
*, MovieLabs asks "Would it be nice if software-defined workflows could be assembled as interconnecting children’s blocks, where integration is as simple as connecting the pieces in the desired configuration?” To make workflows in the Media & Entertainment (M&E) market more flexible, it proposes defining a minimum set of standards and practices for workflow interactions, thus promoting interoperability and minimising the work required to quickly create a custom workflow. In this way, "the creatives decide what must be done and which workflow components are interconnected to them".
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In the last 36 months, the way in which machine learning technologies have advanced is incredible. As the world moves to more automated ways of working, I’m going to dive into how media supply chains are shaped, driven and limited by data.
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One of the constant challenges of OTT services is how to attract and acquire new subscribers while holding on to existing subscribers. Thanks to improvements in technology, user behavior can now be better forecasted and anticipated with help of predictive analytics, using advancements in ML and AI.
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The amount of video content being distributed is only going in one direction – and that is up. Over half the global IP video traffic (56.8%) will be HD and around a quarter (22.3%) will be Ultra HD by 2022 according to Cisco.
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Media content delivery is changing. During the COVID-19 pandemic, OTT video consumption soared to new heights, and that trend will continue into the future.
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