The global video streaming industry is a multi-billion-dollar market that’s enabled streaming services of every size to succeed. Yet, with great success comes new risks and responsibilities. The rapid growth of streaming services means that they are now not only home to high-value content but, in some cases, data from millions of customers. Cybercriminals now see streaming services as a treasure trove and are eager to mine premium content and users’ data including, customer payment details, email addresses, physical addresses, and names. Inevitably, the more successful a streaming service is, the more personal data it has, which makes it an increasingly attractive proposition to cybercriminals because they have a greater surface area to attack. Growing pains in these organizations can lead to an increase in cyberattacks that take advantage of the vulnerabilities specific to OTT platforms and technologies.
The OTT industry’s landmark shift to live streaming has spawned a wave in online piracy that requires new approaches to protecting content. The good news is that advanced tools and techniques are now available, which surpass legacy OTT security optimized for on-demand viewing.
In this white paper we define the content protection needs for the live streaming era, including security measures detailed by MovieLabs for 4K UHD and HDR-enhanced content. We then look at cloud-based solutions that streamline multi-DRM operations and minimize latency, the options for live-optimized watermarking systems, followed by advanced live streaming content protection and anti-piracy services for OTT operators.
A subscriber-level watermarking solution coupled with a large-scale content monitoring is a highly effective anti-piracy measure that allows content owners and distributors to fully protect their content and revenue from theft beyond digital rights management (DRM) systems.
This presentation will explain how dynamic video watermarking technology can help pay-TV operators and content owners fight illegal streaming during live events. During the session, attendees will learn about a next-generation watermarking technology that leverages artificial intelligence and machine learning, and employs a unique top-down approach to support both client and contribution use cases, enabling operators to protect content on broadcast, IPTV, and OTT networks. After identifying the source of piracy, the technology takes down the source within seconds.
Irdeto is the world leader in digital platform security, protecting platforms and applications for video entertainment, video games, connected transport, connected health and IoT connected industries. Irdeto’s solutions and services enable customers to protect their revenue, create new offerings and fight cybercrime effectively. With more than 50 years of expertise in security, Irdeto’s software security technology and cyberservices protect more than six billion devices and applications for some of the world’s best-known and loved brands. With a unique heritage in security innovation, Irdeto is the well-established and reliable partner to build a secure future where people can embrace connectivity without fear.
In this IAM TV interview, Chris White (Operations Director, Friend MTS) discusses some of the piracy trends he is currently seeing as a result of the COVID-19 crisis.
Today’s consumers have an insatiable appetite for high-quality, on demand content. This hunger to watch what they want, when they want, and how they want, has fueled an explosion in new streaming services; the “Streaming Wars”.
Now, in addition to the well-known players Netflix, Hulu and Amazon Prime, major studios and tech-giants such as Warner Media, Disney, NBC Universal, and Apple have all launched (or will launch) their own streaming platforms. As of March 2019, it’s estimated there were more than 300 over-the-top (OTT) video options in the US alone.
That number only continues to grow.
Roger Harvey (Regional Director, Japan, SEA, ANZ) talks to IABM TV about piracy and how Irdeto are using watermarking to stop illegal streaming. Roger also discusses the differences in legal framework in the APAC region compared to the likes of Europe.
MENA Region Update from Hassan Ghoul Director of MEA, IABM
IABM Regional Report - Latin America Published January 2019 Contents Introduction Report Contents and Structure Market Overview Business Environment The Broadcast & Media Industry Overview Key Stakeholders Media Technology Demand Drivers Transition to Digital Broadcasting Transition to HD and UHD OTT and Multi-Platform Delivery Introduction IABM Business Intelligence (BI) Regional Reports provide IABM members with insight into the latest broadcast and media industry developments for a specific region. Over the course of each year, these reports build into a full overview of all the major regional markets around the world. Report Contents and Structure The analysis is undertaken by our Head of Insight & Analysis, Lorenzo Zanni, Principal Analyst, Riikka Koponen and Research Analyst, Chiara Raucci. The report includes the latest news and research findings across a variety of topics, including: Business Environment Broadcast and Media Technology Industry Media Technology Demand Drivers Market Overview Business Environment According to the IMF in October 2018, annual GDP growth in Latin America and the Caribbean was 1.2% In the current scenario, there is a series of internal and external factors that conditioned the evolution of the level of indebtedness of the region in 2018 In 2018, the inflation rate in Latin America (LATAM)...