MediaTech Radar has become a monthly newsletter, previously issued bi-weekly. This edition of the newsletter is produced by IABM’s Senior Analyst Olga Nevinchana. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is Cloud as a Driver of Change.
Progressive American Flat Track saves money and time by streamlining live event Comms using Telos Infinity IP Intercom Platform.
The idea of video streaming services as an added value offering for ISPs and telcos is naturally attractive. By winning regular users it makes the subscriber more likely to stay with the service provider so it is a double financial bonus, reducing churn as well as increasing fees.
Sport as an entertainment genre like film or TV has been emerging for a couple of decades especially here in Europe. Once Sky started to pay big money for exclusive TV rights for Premier League football, the landscape changed. Sports like rugby turned professional for the first time and tried to compete, initially unsuccessfully, with football for a share of the cash and audience.
Discovery Sports’ activity revolves around its live and on-demand coverage of major international sports events, including Eurosport’s multi-platform coverage of the Olympic Games Tokyo 2020. In order to best deliver this highly qualitative content to its viewers and subscribers, Discovery wanted to build greater usability and flexibility through a significant upgrade and centralization of their technical infrastructure.
Online subtitle editors first made their appearance approximately a decade ago. Originally elementary in functionality, they were introduced to the wider public through platforms such as Amara’s as a means for anyone to easily add subtitles to online videos.
XR is one of the trendiest and most recent flavours of Virtual Reality, and many understand it as the usage of virtual backgrounds, displayed on large LED video walls, for movies, drama, or live events. However, the concept of XR (Extended Reality) goes far beyond these applications, which are often spectacular, but also do not take advantage of the many possibilities this technology can provide.
Although still in its relative infancy, esports has gone from a niche sector to a global billion-dollar industry that is drawing huge investment and has a rapidly surging fan base around the world.
Creating a personalised OTT ecosystem is a great way for content creators to stand out in a heavily competitive environment that has a low barrier to entry. Through an OTT SaaS solution like Enveu’s Experience Cloud, any content creator can create their branded OTT apps and go LIVE in weeks with zero coding!
The way we consume content has evolved tremendously over the years – from the TV set to the laptop all the way to the smartphone, the way people use media has taken tremendous leaps along the way. Since the birth of social media, traditional media is no longer a one-way stream of communication as consumers embrace always-on, interactive means of learning from and engaging with one another. Younger consumers in particular are shifting away from the conventional habit of watching full-length award ceremonies or sports games, instead preferring to catch up on the latest news, big plays and viral moments via short, snappy, on-demand highlights.