This whitepaper explores the many moving parts within the modern production environment for creative agencies and how NAS technology, combined with DIT tools, will be the next step to scaling users and processes into operating on a facility-wide shared storage.
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In this IABM TV interview, we are joined by Penny Westlake, Senior Director, Europe, Interra Systems to hear how COVID 19 has accelerated all aspects of media technology solutions and how they are responding to these changes.
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In this IABM TV interview, we caught up with Nick Kaimakami, EVP and Head – EMEA and USA East at Prime Focus Technologies to hear more about their new hybrid cloud media center in Leeds and why they chose to locate it in Leeds.
Nick also outlines and elaborates their Content Supply Chain offerings.
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Content production is one of the most labor intensive exercises in the media and entertainment (M&E) industry. As a result, it takes up a lion’s share of the budget too. And that is not just because of the number of people involved but inefficiencies run across production planning, time and resource management, use of technology and content logistics (storage, transfer, review). Since the outcome is what we call the IP that is monetizable, security also becomes paramount as the threat of piracy never subsides.
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If 2020 was a banner year for any business, that would undoubtedly be OTT. The global lockdown induced an unprecedented surge in OTT viewership resulting in a meteoric growth of subscribers, revenue, and investments into content creation/acquisition. While the heightened interest has been primarily COVID-led, it’s improbable the patronage will subside once the pandemic ends. Audience habits around content consumption have changed forever.
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In this IABM TV video, we are joined by Chris Wood, CTO at Spicy Mango to hear more about the company and his role.
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In the days, not so long ago, when terrestrial television was pretty much the only game in town, technology limited us to just a handful of channels. That was eased by the first cable systems which could deliver a few more, but in many territories, cable was available to only a small part of the population so there was no commercial market for more channels.
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There have been a lot of changes to production workflows since 2020. Creative teams had to adjust to working from home, and in many cases this was done by spinning up (sometimes hastily) remote desktop utilities or a VPN server with little time for due diligence on how it would affect the team’s workflow.
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This presentation from IABM's Annual AGM identifies the main digital transformation trends in M&E as well as the impact of COVID-19 on them.
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De Tune, a global industry-leading media and entertainment company, chose Tata Communications’ media network and cloud services to drive its global production operations.
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