In this video, Bhavesh Vaghela will delve into the mindset of subscriber to share the psychological drivers motivating their behaviours and reveal how industry-standard practices are alienating consumers from the very beginning of the relationship.

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This session provides an in-depth examination of cloud-based TV production, exploring how it solves an inherent need across the live video spectrum with a method that empowers content producers of all types to meet future consumer demand for immediacy across multiple platforms.

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