In Conversation with Viaccess Orca
We speak with Philippe Léonetti, CEO of Viaccess-Orca about the company, how they have supported their customers during the Covid19 pandemic and what the opportunities are for growth within the TV market.
Viaccess-Orca – Dynamic Video Watermarking: The Secret Weapon to Fighting Illegal Streaming During Live Events
This presentation will explain how dynamic video watermarking technology can help pay-TV operators and content owners fight illegal streaming during live events. During the session, attendees will learn about a next-generation watermarking technology that leverages artificial intelligence and machine learning, and employs a unique top-down approach to support both client and contribution use cases, enabling operators to protect content on broadcast, IPTV, and OTT networks. After identifying the source of piracy, the technology takes down the source within seconds.
Viaccess-Orca – Why AI-Based Targeted TV Advertising is a Must for Operators
This presentation will examine the benefits of targeted advertising for viewers, advertisers, and operators, as well as some of the delivery challenges. Attendees will learn how operators can collect viewer data and enhance decisions related to targeted advertising using artificial intelligence. By providing invaluable insights into what content is popular and what’s not, data and analytics help to improve the relevance of content and advertising delivered by service providers to individual viewers and households.
