The Media industry and the drivers of change...

Over time, the capability of many of the industry’s leading media and metadata management systems and tools has continued to advance, but can they change quickly enough to keep ahead of the new demands? The relentless, almost geometric growth, across the industry, in both the volume of files and complexity of data required for identification and global exploitation, poses a significant performance challenge to all vendors.

This, coupled with the necessity to increase automation and dramatically reduce human intervention at every point in the supply chain, has meant many vendors have had to step back and consider if their products remain “fit for purpose”.

Three Media was no different and performed an intensive ‘bottom up’ analysis of their XEN: product set.