Why sport organisations are in need of an OTT strategy

Why sport organisations are in need of an OTT strategy

Why sport organisations are in need of an OTT strategy

Curated Content from BaM Live!™

Tue 23, 03 2021

As we have seen, the sports industry has been particularly hard hit by Covid with cancelled and postponed matches and a lack of fans in stadiums. For sports organisations, this has made it challenging to engage with fans and has meant a huge hit to revenues so lets hear how these 2 organisations worked together to use digital technology to re-engage with fans and deliver relevant opportunities for sponsors.

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