In this IABM TV interview, Paola Hobson (Managing Director, InSync Technology Ltd) discusses live conversion in the cloud.
Q1. Live production, editing and playout are now possible in the cloud. Can broadcasters now consider live standards conversion in the cloud?
Q2. Can customers get the same quality in a live cloud-based converter as their tried and trusted hardware solutions?
Q3. Are there many companies offering live UHD conversion in the cloud?
Q4. Software standards converters for file-based workflows have been available for some years. So what’s different in live conversion?
Q5. So do cloud converters always work on compressed streams?
Q6. How does the user control and monitor the conversion?
Q7. What does InSync have that offers UHD conversion in cloud?