IABM Adoption Trends reports annually track the adoption of specific emerging technologies within the broadcast and media sector.
State of MediaTech
Strategic report prepared for IBC 2022 by IABM
MediaTech Radar: Cloud as a Driver of Change
MediaTech Radar has become a monthly newsletter, previously issued bi-weekly. This edition of the newsletter is produced by IABM’s Senior Analyst Olga Nevinchana. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is Cloud as a Driver of Change.
Removing barriers to creativity at A+E Networks UK
Faced with ageing infrastructure that was impacting the creative team’s ability to deliver, A+E UK turned to Blue Lucy to provide a solution that put production needs first.
PlayBox OTT Stream: Getting started in streaming
The idea of video streaming services as an added value offering for ISPs and telcos is naturally attractive. By winning regular users it makes the subscriber more likely to stay with the service provider so it is a double financial bonus, reducing churn as well as increasing fees.
Is sport becoming too commercial?
Sport as an entertainment genre like film or TV has been emerging for a couple of decades especially here in Europe. Once Sky started to pay big money for exclusive TV rights for Premier League football, the landscape changed. Sports like rugby turned professional for the first time and tried to compete, initially unsuccessfully, with football for a share of the cash and audience.
Supporting Discovery Sports to prepare its technical infrastructure for the Olympic Games
Discovery Sports’ activity revolves around its live and on-demand coverage of major international sports events, including Eurosport’s multi-platform coverage of the Olympic Games Tokyo 2020. In order to best deliver this highly qualitative content to its viewers and subscribers, Discovery wanted to build greater usability and flexibility through a significant upgrade and centralization of their technical infrastructure.
Media Localization Tools for the Future
Online subtitle editors first made their appearance approximately a decade ago. Originally elementary in functionality, they were introduced to the wider public through platforms such as Amara’s as a means for anyone to easily add subtitles to online videos.
Building OTT Apps for Content Creators to become the next Netflix or Hulu
Creating a personalised OTT ecosystem is a great way for content creators to stand out in a heavily competitive environment that has a low barrier to entry. Through an OTT SaaS solution like Enveu’s Experience Cloud, any content creator can create their branded OTT apps and go LIVE in weeks with zero coding!
The new ‘content continuum’: meeting the demand for a wider spectrum of live and near-live programming through the cloud
The way we consume content has evolved tremendously over the years – from the TV set to the laptop all the way to the smartphone, the way people use media has taken tremendous leaps along the way. Since the birth of social media, traditional media is no longer a one-way stream of communication as consumers embrace always-on, interactive means of learning from and engaging with one another. Younger consumers in particular are shifting away from the conventional habit of watching full-length award ceremonies or sports games, instead preferring to catch up on the latest news, big plays and viral moments via short, snappy, on-demand highlights.
