Why OTT and Connected TV should be on your radar

Discover the benefits of OTT and CTV for brands, advertisers and consumers in an industry in the phase of unprecedented growth. OTT (Over The Top) and CTV (Connected TV) are currently in a phase of unprecedented growth, and with the impact of COVID-19, viewing habits have changed dramatically. OTT and CTV are the future and there has never been a more exciting time for brands, advertisers and consumers to reap the benefits of what this burgeoning landscape has to offer. In the following blog, we look at the difference between both OTT and CTV and delve deeper into the benefits of these technologies.

The fundamentals of UX and UI design for Connected TV Apps

Connected TV is in one of its most exciting phases of growth, with more content choice than ever at our fingertips. It is apparent that televisions are still staples within homes, and with Smart TVs and set-top boxes like Roku and Apple TV changing the face of television as we know it, users have never had so much choice of OTT content. This is why the User Experience (UX) and User Interface (UI) is of paramount importance when trying to attract users to your TV application. It is key to note that designing for Connected TV requires a unique set of considerations in comparison to designing for web and mobile as it is still a relatively new area, and the following blog will delve deeper into the fundamentals of designing for TV that you should consider.

In Conversation with iSIZE

We are joined by Sergio Grece (CEO) and Yiannis Andreopoulos (CTO) from iSIZE to discuss how they have recently raised $6.3 million in funding in order to tackle the environmental impact of streaming. We hear more about the impact of streaming and the challenges the industry is facing along with how iSIZE are helping customers to tackle these challenges and to help reduce their carbon footprint.

Revolutionizing OTT And E-Commerce Through Computer Vision

Think of the last movie you streamed. There must have been clothing, an accessory, or a food product that you saw on screen and couldn’t resist the temptation of buying. For instance, the elegant gown that Emma Watson wears in the movie Little Women or the watches that Robert Downey flaunts on the screen.

AI-powered Video Deduplication Brochure

Quantiphi’s Video Similarity-powered solution offering enables Media, Sports and Gaming Enterprises to dramatically transform their content management, save on cloud expenses and automate content operations.

Content Localization For Media Industry – The AI Way

Audiences today have an international content palette. The worldwide success of international titles like “Parasite” and Spanish shows like “Money Heist” only confirm that content now traverses global boundaries. As OTTs go global and studios and sporting leagues launch their own OTT platforms, the need for technology that localizes this volume of content will increase at an enormous scale. With timelines that can put distribution and post-production teams under undue pressures and stringent and diverse global distribution norms for content, this is perfect use case for Artificial Intelligence (AI).

In conversation with Quicklink

We are joined by Richard Rees, CEO of QuickLink to find out more about the company and the advantages that their solutions have over traditional consumer video conferencing platforms. Richard also talks us through the types of customers that use the QuickLink solutions.

Anyone Can Be A Broadcaster

Last year saw an unsurprising uptake in streaming content. From webinars to Zoom calls, we all experienced a live stream in one way or another. And although streaming media has been around for quite some time it's often seen as the realm of the broadcasters. But now, thanks to advancing technology, anyone can have that capability.

Living the Stream A Multi-Channel Distributor’s Journey to Streaming

Living the StreamA Multi-Channel Distributor’s Journey to StreamingThe shift of TV offerings from Multi-Channel Distributors (MVPDs and Operators) towards streaming TV continues to accelerate due to the influx of competition from new players in this area of the Media & Entertainment landscape offering new and enticing consumer experiencesConsumer expectations for access to content on more devices and at a quality and experience akin to that of traditional broadcast delivery has been driven by the increasing prevalence of over the top streaming services, whilst increasing consumer connectivity and the need to instantly scale means the shift to IP delivery and the migration to cloud based architectures is now a reality. This provides Multi-Channel Distributors with a unique opportunity, being able to leverage their key assets with their networks and customer relationships, by providing a converged and flexible broadcast and streaming video service.Download our paper and explore more about how Multi-Channel Distributors are Living the Stream…

50 news broadcasters eligible for vertical re-formating – WILL YOU BE NEXT?

Don’t get left behind on vertical streaming! With audiences watching more news on their smartphones than ever before, offering mobile-first content, with images filling the entire screen while held upright, is essential. This document shows how 50 news broadcasters around the world could deliver a vertical experience for their live OTT programs.

Why OTT and Connected TV should be on your radar