The media and entertainment landscape is changing rapidly, driven by increased fragmentation and growing competition. On top of constant pressure to report positive revenue growth with limited staffing and resources amid macro-economic challenges, streaming services need to be more flexible than ever to drive business success. Today, experimenting with multiple cost points, service tiers, and viewing models like SVOD, AVOD, and FAST is paramount to attracting and growing the widest audience possible.
Josh Arensberg elected new Chair of the IABM Members’ Board
Josh Arensberg was elected Chair of the IABM Members’ Board in July this year. We asked him to share his vision for where he sees IABM – and our industry – heading.
Norsk – Build vs. buy: the best of both worlds
Build vs. buy might not be the oldest dilemma in the streaming technology book, but it’s close. And when it comes to complex live streaming, the horns of that dilemma are particularly pointed.
The streaming technology market is typified by off-the-shelf, line-of-business applications that do a few things very well, but are extremely difficult or impossible to extend if they don’t do exactly what you want. That lack of customization can be a dealbreaker.
On the other hand, for a broadcaster (or large enterprise, or betting company, or …) to build its own streaming platform from scratch requires a daunting investment of time and resources—resources that would be much better spent on their core business proposition.
So let’s dig a little deeper into both buying and building, as well as look at a middle path that offers media companies the best of both worlds.
And now for something completely different – Spicy Mango
You don’t need to be Nostradamus to work out that linear TV will one day go the way of Monty Python’s parrot: it will cease to be. The timing, however, is less predictable. Because unlike Python’s Norwegian Blue, scheduled TV continues to provide meaningful company in our living rooms. It will inevitably fall from its perch, but with a sizeable audience still feeding it, there’s plenty of life in the old thing yet. As legacy media inches towards a digital-only world, the prolonged squawk of scheduled TV is a major complication. Companies need to deliver for today while planning for a different tomorrow.
How FAST Enables Creative Collaboration and Transformation Across the Industry – Amagi
The demand for free ad-supported streaming TV (FAST) has exploded over the past few years, with virtually no sign of slowing. Variety Intelligence Platform (VIP+) Analysis predicts that FAST ad revenue will rise from between $3.5 and $4 billion in 2022 to between $5.3 and $6.1 billion in 2025. Moreover, Amagi’s most recent consumer report found that nearly one-third of American households said they would cut their TV subscriptions first in an economic downturn, with almost two-thirds of that group saying they would switch to FAST.[1] The reason is simple: When subscription rates and pay-TV services chip away at already fragile consumer budgets, consumers will simply turn to platforms that stream their favorite content free-of-charge, yet with ad support.
From video codecs to a complete Real-time Streaming platform: nanocosmos’ journey and transformation in the media industry
After twenty five years we can say evolving from a codec company to a real-time streaming leader has reflected the broader changes in the media landscape over the past two decades. The rise of the internet, digital video technologies, and the decline of linear TV has led to new opportunities and challenges for the industry. Our focus on reliable client partnerships and stability and lightweight software products has helped us remain at the forefront of the industry. Looking ahead, we are committed to creating new solutions that help businesses and audiences connect via live video and remain relevant in the ever-changing media landscape.
Source Elements: Designing Remote Collaboration systems for Humans
Once a technology becomes an inseparable part of a fundamental human characteristic such as communication, that technology is no longer a neutral tool. It starts to shape and be shaped by humans in a collaborative way. What fundamentals must we be aware of so we can optimize remote technology for those who create, monitor, review and approve time-based media?
Empowering creativity at scale with remote production innovation – LTN
Media companies around the world are embracing remote production to unlock game-changing operational and cost-efficiencies, driven by advances in cloud and IP technology. Remote media workflows are enhancing creative collaboration across the content chain, breaking down geographical barriers and empowering content owners to do more with less.
Unlocking Remote Creative Collaboration for Filmmakers – Dejero
Since the very first moving picture and black and white films, to high-resolution digital video, and now with the seismic shift to the cloud, media production technology has undergone quite an evolution, yet film sets remain a bit of a dark place when it comes to connectivity.
Collaborating Where You Want – EditShare
The pandemic may have given us a nudge along the way, but the idea of putting all the production and post resources into one location would surely have withered away. The arguments in favour of decentralised, remote working are far too strong.