As the M&E industry moves to DTC, live sports audience is moving to streaming platforms, forcing media companies to make strategic technology investments and streamline linear to support digital. The demand for ancillary content is leading media companies to create new types of sports content to engage with their customers. The demand for interactivity shifts the focus of M&E businesses to gaming, betting, and other interactive experiences to generate new revenue streams, driving investment in data analytics and better user experience.
Content Distribution & Monetization: State of the Industry
This Briefing focuses on identifying the most important investment drivers in content distribution & monetization derived from a mixture of sources, including survey data on technology priorities, company announcements, and financial data.
Going global while keeping it local
Just as many companies have already done with business functions such as accounting, human resources, and IT, there are now very good reasons for outsourcing sales. It affords increased sales through rapid deployment and scalability; better overall risk management; and the ability to refocus existing resources on the core business, all of which result in a substantial increase in profitability.
Alma TV: The rapid development of the Internet makes us step up our game
We talked to Alexander Trubin, the director of the Alma TV unified network management center, about results of the switch to satellite and the company’s future plans.
M2A Connect helps Spark Sport gain operational insights and content delivery efficiency
Spark Sport is a premium live and on-demand sports streaming service in New Zealand. Launched in 2019, the platform offers a wide range of live and on demand content such as New Zealand Cricket, English Premier League, England Cricket, NFL, MBA and more. The streaming provider also streams channels such as NBA TV, MUTV, LFCTV, EDGE TV & TAB Trackside, through which sports content is available to viewers around the clock.