Perifery’s Intelligent Content Engine (ICE) is a software platform that leverages AI agents and advanced AI models to manage, organize, and curate media content such as images, videos, audio files, documents, and other multimedia assets. Acting as an AI Media Content Librarian, ICE examines, understands, and catalogs every file within its view. It automatically categorizes, organizes, and understands media assets based on the content itself regardless of the existence of any traditional metadata.
Broadpeak Click2 – interactive advertising brought to Streaming
In the evolving video streaming market, targeted advertising has become a critical component for monetization of OTT streaming services. As the demand for more engaging and effective advertising solutions grows, Click2, Broadpeak’s unique new interactive advertising feature, offers a unique proposition that caters to the needs of advertisers, video service providers, and viewers alike. Click2 opens a new type of ad inventory for video streaming service providers, helping them increase viewer engagement, boost monetization opportunities, and stay ahead of competitors.
Amagi – Shielding your secrets using secure local vault
Exposure of credentials has emerged as a leading cause of data breaches across organizations. Verizon’s 2023 Data Breach Investigations Report reveals that external actors were involved in 83% of data breaches, with stolen credentials being exploited in 49% of these breaches. Furthermore, such breaches have severe consequences for businesses. According to IBM’s 2023 Cost of Data Breach Report, stolen or compromised credentials contributed to approximately 15% of data breaches, resulting in losses of $4.62 million.
Agama Technologies – Unify, simplify, and understand your data: how consolidation can streamline and empower your video services
In today’s dynamic video market, service providers have adapted and evolved their services in sync with the technology evolution in customer devices, mobility, and preferred ways to interact with entertainment content.
As a result of innovation and growth, some complexity and fragmentation have unavoidably occurred. For instance, IPTV over ABR services is run together with companion services on user-owned devices like connected TVs, phones and laptops – alongside value-added services, such as catch-up and start-over, live together with PVR, third-party AVOD, as well as targeted advertising.
Accedo – Can AI support the transition towards a more sustainable video ecosystem?
The OTT industry has undergone some major changes over the past few years. Market growth slowed somewhat compared to previous years and video providers have broadened their monetization strategies and shifted focus from subscriber growth to profitability. Despite this, the OTT video industry remains buoyant; according to analysis by Statista, the industry is projected to show an annual growth rate of 6.30% between 2024 and 2029, to reach US$429.40bn by 2029. This change of focus towards profitability is driving service providers to provide a better experience for viewers and optimize their services. However, there is a need to balance this drive for profitability with the industry-wide need to transition towards a sustainable video ecosystem.
Viaccess-Orca – Mastering TV monetization with AI-driven solutions
In the television world, generating new revenue can be a significant battle. Broadcasters and video service providers face growing competition for eyeballs, changing viewer demands, cost pressures, and an array of regulations, amongst other challenges. As the television industry evolves, broadcasters and service providers need to find new ways to attract viewers, engage audiences, and increase revenue.
This article will highlight some of the key challenges that broadcasters and video service providers face when monetizing content and offer innovative solutions for generating new TV revenue, including personalized FAST channels, targeted TV advertising, tailored content packages, and shoppable TV.
Matrix Solutions – The future of advertising sales: adapting to change and building success
The shift to CTV and advanced TV advertising is creating new challenges for advertising sales teams. These teams need to be able to sell and manage a wider range of ad products across a more complex ecosystem. They also need to be able to measure the results of their campaigns more accurately.
MainConcept – Can ad-funded services reinstate the golden age of streaming?
In the early days of streaming, subscription costs were low, and viewers were spoilt for choice by series after endless series of top-quality content – think House of Cards, Orange is the New Black and Stranger Things to name just a few. It was this promise of low costs and a seemingly never-ending stream of top-quality content that helped to entice consumers away from cable TV. The steady growth in subscriber numbers allowed for an unprecedented number of new shows to be ordered, which in turn helped to bolster growth. Many dubbed this the era of Peak TV. Streaming services reached record breaking subscriber numbers in 2020 as a result of the pandemic. Netflix reportedly added an extraordinary 36 million subscribers in that period which led it to pass the 200 million mark for the first time.
AMAGI – Top 3 FAST monetization strategies to drive revenue
The holiday season is almost here – and with its arrival comes a surge in TV viewership. It’s when brands look to reach consumers in the most effective and innovative ways possible. The possibilities of realizing better ROIs increase as content owners can enhance their reach and revenue with a higher inflow of ads. Streaming, the most popular TV viewing option during the holidays, offers advertisers and content owners a unified sweet spot to meet the bottom lines faster and deliver an exceptional experience to viewers.
FAST (Free Ad-supported Streaming TV), enabling lean-back viewing, offers unique ad experience advantages over AVOD (Advertising Video on Demand), which is lean-forward. Whether it is easy content discovery or offering more ad opportunities, FAST provides better monetization avenues for content owners.
Here’s how content owners can elevate their monetization strategy on FAST.
Veritone – So, Your Content Is Finished…Now What?
Media has come a long way from its traditional production journey. The advent of artificial intelligence (AI) has revolutionized the previously linear path of content production, transforming the process by creating new efficiencies and allowing content to have a second life beyond its initial creation and broadcast.
With AI’s robust capabilities in tagging, managing, and preparing content, production teams can now maximize content usage while optimizing resources, creating a more reliable flow of content even in times of high demand or disruption. In this article, I’ll delve into the evolving media ecosystem, highlighting the role of AI in content management, monetization, and the industry’s future.