The origin of scarcity was the impact of the pandemic, which drove increasing demand for some resources (components, talent, energy, etc.) while disrupting their supply. This scarcity has been recently exacerbated by the conflict in Ukraine, which has further strained global supply chains and pushed up inflation. This is a risk to all businesses, including media tech suppliers.
IABM research clearly shows that end-users more and more are partnering with suppliers to both transform their offerings and keep on the forward moving side of the technology curve. This also goes for suppler to supplier partnering, although this has been the status quo for decades within our industry.
Between 2021 and 2022, a global shortage of hardware components hit various technology sectors, including media tech. In April 2021, we measured the impact of this shortage, finding that 85% of media tech suppliers had moderate or severe issues with sourcing hardware components. In February 2022, we reassessed the impact of this shortage on the media tech industry with another poll, whose results are presented in this report.
In this IABM TV interview, Ivan Verbesselt (Chief Product and Marketing Officer, MEDIAGENIX) discusses collaborative workflows and Lean Content Supply Chains.
In this IABM TV interview, Christian Dutilleux (CEO, Deltacast) discusses the components shortage and its impacts on the broadcast industry.
This report focuses on identifying the most important investment drivers in Manage and Support derived from a mixture of sources, including survey data on technology priorities, company announcements, and financial data.
The new content demands that emerged during the pandemic have underlined the validity of the US-based entertainment company’s powerful new media supply chain, which was designed by AMC Networks in partnership with leading consultancy Three Media and implemented with a number of best of breed vendors.
In a recent report “The Evolution of Production Workflows”*, MovieLabs asks "Would it be nice if software-defined workflows could be assembled as interconnecting children’s blocks, where integration is as simple as connecting the pieces in the desired configuration?” To make workflows in the Media & Entertainment (M&E) market more flexible, it proposes defining a minimum set of standards and practices for workflow interactions, thus promoting interoperability and minimising the work required to quickly create a custom workflow. In this way, "the creatives decide what must be done and which workflow components are interconnected to them".
In the last 36 months, the way in which machine learning technologies have advanced is incredible. As the world moves to more automated ways of working, I’m going to dive into how media supply chains are shaped, driven and limited by data.
One of the constant challenges of OTT services is how to attract and acquire new subscribers while holding on to existing subscribers. Thanks to improvements in technology, user behavior can now be better forecasted and anticipated with help of predictive analytics, using advancements in ML and AI.