We catch up with Greg Dolan, Chief Commercial Officer at Xytech to discuss their MediaPulse Media Orchestrator. We hear how the workflow streamlines and automates content processing workflows and information flow across departments and vendors.
We also discuss Xytech's recent acquisition of ScheduALL and what it means for both companies and also customers.
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Software defined workflows span the media ecosystem and the wider technology ecosystem allowing assets, systems and processes to be joined and run together. Workflows address repetitive tasks that an organisation runs regularly and can optimise pipelines by allowing content to be processed frequently and quickly.
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DAM, MAM, PAM…maybe you’ve heard these terms pop up in everyday business jargon. But have you ever stopped to think about what they stand for?
Many times, they are used interchangeably, causing confusion among even those who use these platforms on a daily basis. Whether you’re a Marketing or Media Asset Manager, CTO, Video Producer, Documentalist, etc. it’s hard to keep up with constantly evolving media asset management platforms and technologies.
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Based in Florianópolis in Brazil’s Santa Catarina state, NDTV is a commercial TV network that operates seven affiliate stations under the RecordTV brand. NDTV and Primestream boast a long and successful partnership, and the network has leveraged Primestream solutions for more than 10 years. Today the Primestream Workflow Server drives virtually all of NDTV’s media workflows and ensures a highly efficient broadcast operation from ingest through to production and playout.
Primestream, a leading provider of asset management and automation software solutions for media production announced that Brazilian broadcaster NDTV has migrated its media asset management (MAM) operations to the award-winning Xchange™ platform. With remote content workflows driven by Xchange in the cloud, NDTV has been able to double its content output while enabling production teams to collaborate and contribute from any location.
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RSI Turns to Primestream to Power Media Assets and Editing
When Swiss Italian language broadcaster RSI (Radiotelelevisione svizzera di lingua italiana) needed to overhaul its approach to media assets and editing, it found a unique challenge The public service broadcaster - based in Lugano, Ticino – operates three radio stations, two TV channels and a wide range of multimedia services and is part of SRG SSR.
RSI wanted to overhaul its asset management, but at the same time needed a tool for post-production, that would help it import, acquire and organize all the material needed for editing video in Apple Final Cut Pro® Xand audio in Avid® Pro Tools®.
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Australia’s largest post house has found a cure for one of the biggest headaches in production: keeping up with client requests.
Cutting Edge Post has 77 people working across three offices: Brisbane, Gold Coast and Sydney. The facility supports feature and TV productions with services ranging from dailies, online editing, color grading, and sound editing, to mixing, final mastering, and delivery. It also supports the unique requirements of leading commercial entities, including Queensland’s lead marketing body, destination and experience development agency, Tourism and Events Queensland (TEQ).
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Across the industry, most implementation and transformation projects have traditionally been collaborative because individual groups of people from different companies and multiple disciplines work together to achieve a common aim. But it is often the case that they are working alongside each other rather than combining their intellect and jointly determining the best solution for a client, even if that means their system or technology is not core or managing some of the key functions as part of the overall solution. As systems have become diverse there is a real Venn-like overlap of functionality and it is essential that vendors now work side by side, within these common areas, to determine the most optimal solution for that workflow, operation, site or organisation.
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Learn how to increase the efficiency and consistency of your broadcasts through event-based control of newsroom devices. During this in-depth webinar, you will learn:
- The NRCS centric operational philosophy for creating, scheduling, and editing live events.
- The benefits of drag-and-drop operations for event scheduling and cue editing.
- How resource management features warn operators of potential impending conflicts including; camera shot, play-out channel, or switcher resource management.
- How to secure on-air operations using a single on-air playlist interface for taking cues and monitoring the playlist events during the live production.
- How playlist viewers can confirm the playlist sequence in real-time.
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Success with video doesn’t come from choosing a mystical single best-of-breed MAM, Edit Suite, Live Switcher, DAM – or any other system.
Instead, it comes with being able to easily orchestrate human, semi-automated and automated workflows among these systems, and others that will inevitably emerge.
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Based in Los Angeles, Love Productions is an independent subsidiary of a leading UK production company with both entities specialising in unscripted content. Popular shows such as ‘The Great American Baking Show’’,’ ‘Singapore Social’, ‘Made in Mexico’ and many others air on major networks and streaming services including Netflix, Amazon and Facebook. Initially set up as a production office to develop U.S. shows back in 2013, as work expanded Love Productions decided to bring postproduction totally in-house. At that point, Head of Post Production Charlotte Pai was given the challenging task of researching and building the new facility from scratch.
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